According to information from the Wall Street Journal, this platform called Channel Store internally has been in the works for at least 18 months. It could be available from next fall via the main YouTube application (and not YouTube TV).
If necessary, YouTube – which is in the lap of Google – would receive a share of the revenues from purchases made on the platform acting as a marketplace.
Partners to convince
” YouTube discusses subscription revenue sharing with streaming partners, though terms may vary widely for each partner “, writes the Wall Street Journal, which quotes sources familiar with the matter. Mystery about the potential partners…
With more than two billion users connected per month, it is sure that YouTube has some points to make with potential partners. This audience with diverse and varied tastes might view trailers on YouTube and then be enticed to subscribe to a service.
Beyond YouTube TV available across the Atlantic and which offers access to several channels, it will also be necessary to convince such partners that YouTube is not a threat to them in terms of competition.
Source: GNT – actualités by www.generation-nt.com.
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