YouTube introduces achievement cards as an incentive for creators

The new achievement cards are presented in the YouTube Studio and use text and emojis to indicate milestones reached by the creators, such as 3,000 subscribers or 10,000 hours of watch time.

Those who manage a channel on YouTube can often waver between euphoria and frustration. Sometimes your video gets thousands of views and you generate numerous new followers. Then again, your content gets less engagement than you expected. While a growing number of fans and good performance values ​​can serve as recognition for channel operators, YouTube would now like to actively show the creators more appreciation. In the form of so-called achievement cards. But these are still being tested.

Motivation in the YouTube Studio: Achievement Cards celebrate the creators’ successes

Experiments, news and new features are usually presented on YouTube’s Creator Insider Channel on the video platform. There is also a weekly newsflash. In one new video of the channel the experimental introduction of the achievement cards is now announced. Creators’ achievements are presented in a visually appealing way in the YouTube Studio Dashboard. YouTube recognizes new successes such as the achievement of 500 views, 2,000 subscribers, 25,000 hours of watch time and the like. In the video it says:

Creators will see these cards when they’re passing certain milestones, for example, around subscribers, views and watch time hours. The goal of this is to better recognize creators and their amazing work.

Achievement Cards in the YouTube Studio Dashboard (click on the picture to get a larger view), © YouTube

Especially at the beginning of work on a channel, such motivational injections can be very beneficial for creators. Monetization options, which YouTube offers in various ways, are particularly helpful for them. In addition to advertising income, income in the social commerce context may also be possible in the future. YouTube has been testing product tags and automated product recognition in videos for a long time. And the setting options for the distribution of your content are always optimized for creators. For example, a test for channel guidelines was recently introduced, which would allow channel operators to integrate their own rules for comments under their videos.

YouTube presents two more news items: Important note on unlisted videos from before 2017

In the current video on the Creator Insider Channel, YouTube also announces that the test for the comment display will be rolled out as an extended beta version for iOS and Android users at certain times in the video. In addition, videos that were uploaded as unlisted before January 1st, 2017, will be moved to the “private” area from July 23rd, 2021. This is part of a security update on YouTube. If you want to keep the videos in question as unlisted, you can use an opt-out. You can see the entire video with the news about the video platform here:

If you are looking for insights on YouTube and the constantly new tests and features of the platform, you can follow the Creator Insider Channel. There are also often valuable tips for creators shared. For example, the channel provides information on how to generate more reach and build a larger audience. You can find these tips edited in our article.

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