You can now catch Pikachu and other Pokémon in Oreo packs

Oreo and Pokémon have decided to bake alimon cookies to mark the 25th anniversary of the famous video game franchise.

Oreo and Pokémon have decided to join forces (and bake alimon cookies) on the occasion of the 25th anniversary of the famous video game franchise. And the cobranding actions of both brands in the wake of such an illustrious event include limited edition cookie packs that will make the most Pokémon fans salivate.

In the guts of these special Oreo packs there are 16 cookies with the faces of Pikachu, Bulbasaur, Charmander, Squirtle and other iconic Pokémon characters. Apparently, and as it happens in the Pokémon universe, the trainers will not have anything easy to catch the creatures crouching in the Oreo cookies.

Trainers will therefore have to throw away their checkbook and buy a good number of cookie packs to really catch all the Pokémon. because the task promises to be arduous and require a lot of patience on the part of the fans.

Developed by 360i, MediaMonks, VaynerMedia and Weber Shandwick, Oreo and Pokémon’s cobranding campaign includes an eye-catching video created with thousands of black and white pixels that are actually cookies.

If you don’t see the embedded video correctly, click here

In Venice Beach (Los Angeles) Oreo and Pokémon have also installed a mural where a pixelated Pikachu monopolizes all the spotlights made with 8,000 3D replicas of Mondelez subsidiary’s limited edition cookies.

Pokémon Gold Billboard

Do not miss anything from and join our Telegram

Source: Marketing Directo by

*The article has been translated based on the content of Marketing Directo by If there is any problem regarding the content, copyright, please leave a report below the article. We will try to process as quickly as possible to protect the rights of the author. Thank you very much!

*We just want readers to access information more quickly and easily with other multilingual content, instead of information only available in a certain language.

*We always respect the copyright of the content of the author and always include the original link of the source article.If the author disagrees, just leave the report below the article, the article will be edited or deleted at the request of the author. Thanks very much! Best regards!