Why the Renault seller is disappointed with the new Mitsubishi ASX

The diehard Mitsubishi fan should feel quite taken with seeing the new Mitsubishi ASX. And the same goes for the Renault dealer. The ASX looks very much like a Renault Captur. In fact, it is a Renault Captur. Only the grille, logos and warranty conditions differ.

More than two years ago, Mitsubishi announced its departure from Europe. In 2021, the brand returned to this and a little later, the Japanese even promised us two brand new models. In Europe we would get a fresh ASX and a new Mitsubishi Colt.

Minimal differences

That new Mitsubishi ASX is here now, but guys, guys… The design is a steal that even a Chinese manufacturer would have been ashamed of 10 years ago. Except for the Mitsubishi logo on the nose, the modified grille and the broadly written brand name on the tailgate, there is no difference with a Renault Captur.

Well, it’s not really stolen of course, but borrowed. After all, Mitsubishi is a member of the same alliance as Renault – and Nissan. But we would have appreciated a little more creativity in the external adjustments. The French did that just a little more thoroughly when they borrowed the technology of the Mitsubishi Outlander more than 15 years ago for the Citroën C-Crosser and the Peugeot 4007.

Mitsubishi ASX also gets the same technology as the Renault Captur

Also with the takeover of the Captur interior, the Mitsubishi designers have made a difference. Again, it is only the logos that distinguish the Mitsubishi ASX from the Renault Captur. And what about the technology? Same same. That is to say: four powertrains, of which the 90 hp strong one-litre three-cylinder engine forms the basis. Above that is the well-known mild hybrid 1.3 with 140 hp and the series is topped off by a regular hybrid with 145 hp and a 160 hp plug variant.

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In terms of safety, Mitsubishi equips the ASX nicely completely. An emergency braking system with pedestrian recognition, cruise control and traffic sign recognition, as well as active lane assist are standard. For even more electronic eyes in the sail you have to rely on more luxurious versions.

A Renault Captur with Japanese warranty

The main distinction between the Mitsubishi ASX and the Renault Captur is made of paper: the warranty card. With the Mitsubishi it mentions a term of 5 years, with Renault a meager 2 years. Look, then there are still two winning games in this – actually a bit sad – story. The first is that the Mitsubishi fan who is tired of the old-fashioned designs of his favorite brand, but still likes to visit the Mitsubishi dealer. Partly because the dealer is always immediately ready for him – because he is never busy – and because of the good warranty.

Why the Renault seller is disappointed with the new Mitsubishi ASX

Renault dealer is disappointed

The Mitsubishi dealer himself will be happy that he can finally put a nice model in his showroom again. His Renault colleague, on the other hand, will watch things while gritting their teeth. And with the arrival of the new Colt – the brother of the Renault Clio – the Renault dealer may become even more grumpy. Waiting for the prices of the Mitsunaults. Of course, the Renault dealer hopes that the Japanese with a French accent will not be marketed favorably. To be continued!


Source: Autoreview.nl by www.autoreview.nl.

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