Why is it good to watch / listen to podcasts?

Surely you have often had the opportunity to come across data on how successful people read a lot. From Warren Buffett who reads 500 pages a day to Bill Gates who reads 50 books a yearit is evident that famous and successful, or at least 88 percent of them they spend most of their free time reading.

And that is quite understandable. Without reading, there is no new knowledge, no personal growth and development, and the mastery of new skills. However, what to do when our work and daily obligations are such that we do not have enough time to read?

Given the growing expansion of podcasts and the fact that there is no topic that even some of them do not cover, they can be a good alternative to reading, because they allow us to gain new knowledge and expand our perspective in a simpler way. Podcasts are fun and education combined in one and are a great thing for everyone who lives a multitasking life, which reduces the amount of free time, as well as concentration for reading.

All you need is a mobile phone and headphones, and here are four good reasons why you should start listening to podcasts if you haven’t already:

1. For your brain, listening is the same as reading
There are many “unfaithful Tomas” who think that listening does not achieve the same effect as reading, and this skepticism is especially noticeable when it comes to audio books. Many people think that by consuming such content, especially the educational one, it is not “received” in our brain as it is when we read, but they are wrong. Relevant research on this topic show that there is no difference in comprehension between listening and reading content. The effect is identical, you just absorb knowledge through a different medium.

2. You will surely find the information you need
Whatever the topic you want to learn about or the skill you want to improve, you will come across a podcast that covers it. With 550,000 active podcasts in the Apple app alone and with over 18.5 million episodes available, chances are you won’t be able to find what you’re looking for. In addition, there are more and more podcasts in the Serbian language that are equally inspiring and educational, which confirms continuous monitoring of their contents.

3. Availability in every place and on every occasion.
Podcasts give you the ability to listen to high-quality content no matter where you are. In other words, you can listen to them on the go, on the way to work, in the car, on the plane, or while you are inevitably waiting in line to do some bureaucratic work, and even while you are tidying or repairing something around the house. That is why this medium is so popular among entrepreneurs, who are busy building businesses, often with their own hands. The fact that you can listen to podcasts in parallel while performing a bunch of routine business tasks is just one of the reasons for their growing popularity and expansion.

Read the full text on the agency’s website Belgrade Clippings.


Source: Marketing Mreža by marketingmreza.rs.

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