The data for the first half of the year was released just the other day. The main news was the unexpected growth in sales of push-button phones in Russia. According to Svyaznoy’s estimate, in money terms the growth amounted to 18.8%. And according to the group “M.Video-Eldorado”, in the second quarter, sales of push-button telephones increased by 26% in units and by 35% in money. Online platforms are also recording an increase in demand for the “button”. Thus, Price.ru reports that consumer demand in general has increased by 44%.
In this article, using the example of Philips Xenium E590, we will discuss why push-button phones are again popular. By the way, as statistics show, Philips is one of the leaders in the sale of push-button telephones in Russia.
Table of Contents
What is the main advantage of push-button telephones?
The little orange box that comes with the Philips Xenium E590 is essentially empty – a phone, battery, cord, power adapter and documents.
The “tube” itself stands out for its design – metal buttons, a two-color metal back. On the screen there is a sticker informing about the main selling points:
- A huge 3.2-inch screen (only the first iPhone had a bigger screen – 3.5 inches)
- 2 MP camera
- 2 SIM cards
- Premium design with metallic elements
- Battery 3100mAh with Power Bank function
Agree that none of the listed characteristics makes you want to throw money at the seller at breakneck speed. But if it was written that Philips Xenium E590 on a single charge is able to last 60 days and almost two days of talk time? This already changes things.
Probably, everyone had a situation when a smartphone with a powerful battery asked for charging by two o’clock. This will never happen with the right push-button telephone. And the Philips Xenium E590 is an example of the right phone.
It is the battery life that is the main reason why push-button phones are bought. Surveys show that in remote work, many employees use the “button” as an alternative to landline telephones.
Security and privacy
The streets of Moscow, as well as of other megalopolises of the world, are flooded with such advertising.
Although, in fact, the correct ad should look like this:
All smartphones, whether Android or iOS, collect much more data than any push-button phone. Although it would be more correct to say that a push-button telephone does not collect any data at all, experiencing complete indifference to the privacy of its owner. He does not need to know your gender, age, level and sources of income, he is not interested in your hobbies, and how you spend your free time. And even more so, the device does not leave geotags. A push-button telephone cannot pick up a virus. So no one will try to hack it remotely. There is only one way to hack a push-button telephone – by physically taking it away from the owner.
Recently, the number of various types of telephone scammers has increased significantly, so it makes sense to tie all important bank and other “money” numbers to a push-button telephone.
Why else do you need a push-button telephone?
Another idea of using a push-button telephone is related to the abandonment of landline telephones. According to market analysts, a powerful trend has emerged when people calculate the costs of paying for a landline telephone and understand that a push-button dialer will pay off in less than a year. It is interesting that the idea of replacement does not come from the “advanced youth”, but, on the contrary, older people come to this idea, carefully monitoring the budget. By the way, you can refuse a city number in just one visit to Rostelecom, you just need to sign on the form.
Especially the benefit when abandoning a landline phone is noticeable when using combined tariffs of mobile operators, which allow you to link several numbers to one package, since all the same, all the minutes are not pronounced. The Internet remains on smartphones, and minutes are thrown off on a push-button dialer.
According to analysts, push-button telephones acquired special relevance with the beginning of the summer cottage season. Often, in summer cottages, mobile communications do not catch well. A typical smartphone in such conditions is constantly searching for a network, which leads to heating and a decrease in battery life. So, perhaps, the right decision would be to use the “button”, and switch the smartphone to airplane mode, using it as a camera or in the presence of Wi-Fi.
A couple of tips for choosing a push-button phone
Choosing a push-button phone, it is tempting to go and buy the cheapest model, guided by the thought “what’s the difference”. And the difference is big. By a strange coincidence, the cheapest push-button dialers also have the most inconvenient interface. Navigating the menu, adding or selecting a contact in the address book – all this turns into torture. And cheap tight buttons complete the picture.
If you are picky about your wardrobe and style items, then the design of most push-button ringer probably baffles you. It seems that the devices are designed either for children or for people for whom the appearance of the phone does not matter. Philips Xenium E590 is a pleasant exception in this respect. The combination of matte black plastic and metal looks great in any situation. It is also worth noting that the case does not catch fingerprints and dust like cheap rubber dialers, so the device will always look neat.
The presence of a camera is a definite plus. Just don’t look at the camera as a source of photo masterpieces. The main purpose of the camera in a push-button telephone is to record information: take a picture of a phone number, car, schedule or announcement. So, Philips Xenium E590 has a 2 MP camera. Check out some examples of photography below.
The presence of FM radio and memory cards is an important advantage of push-button dialers, since such devices are perfect for the role of music players in the country and on a hike. Philips Xenium E590 supports microSD cards up to 16GB. Using Bluetooth, you can easily connect a wireless speaker or headset to it. The best option for going out into the countryside, allowing you not to worry that your smartphone will run out of power.
Not all push-button telephones last long. Many have 500-700 mAh batteries. Philips Xenium E590 stands out in this regard. The 3100 mAh battery is enough not only for 2 months of battery life, but also to recharge, for example, the main smartphone.
The Philips Xenium E590 is a tricky phone. Long battery life, camera, well-founded style claim. If typical push-button dialers look like devices for children and retirees, then the user of Xenium is primarily seen as a successful specialist or manager who needs to be constantly in touch.
Philips Xenium E590 has already gone on sale, so we recommend that you get to know the device live, and you can find out more about the characteristics and capabilities on the website: xenium-mobile.ru
Source: Mobile-review.com — Все о мобильной технике и технологиях by mobile-review.com.
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