According to Gartner, a global market research firm, the global cloud market size in 24 was $511.3 billion, which is expected to continue to grow at a high rate of 1001% every year after ’18. In particular, IaaS and PaaS are expected to grow the fastest, and the market size in ’24 is expected to increase by 388% and 409%, respectively, compared to ’18, which is due to the increasing demand for hybrid and multi-cloud companies.
With the recent corona pandemic accelerating companies’ cloud transition, the platform as a service that can be quickly applied to business is on the rise. In particular, its use in the field of online streaming services is increasing.
Amid the rapid increase in demand for online streaming of offline events, the entertainment industry has many difficulties, such as a shortage of IT personnel, uncertainty in the initial investment ROI for building IT infrastructure, and financial difficulties due to sluggish ticket sales, a major source of income. However, the digital transformation of offline events has not yet been actively carried out.
Tencent Cloud is a high-performance public cloud service provider with strong security and high reliability, and is a state-of-the-art cloud-based service for the live streaming and entertainment, game industry, and public and private companies that require advanced infrastructure and resilient environments that generate massive traffic Has been provided.
Tencent Cloud announced that it will launch an application platform as a service (aPaaS: application Platform as a Service) solution in Korea that supports live streaming and profitability of online events.
The aPaaS solution enables businesses to quickly build a feature-rich live streaming environment at a fraction of the cost. Using Tencent Cloud’s advanced technology, it provides a stable network environment and live streaming-related functions that can minimize latency. It supports various functions such as skin correction, sponsorship, and chat window display, and it is possible to build an environment that provides functions that are commonly used within a week.
Tencent Cloud aPaaS solution provides one-stop support for live streaming and operation management functions, including application development, infrastructure environment maintenance such as servers and networks, in order to solve the problems of IT manpower shortage and return on initial investment ROI.
By adopting this solution, companies can not only significantly reduce initial introduction costs by eliminating the need to develop new IT systems, but also quickly build a high-quality live streaming platform environment with the development tool SDK (Software Development Kit).
It is possible to diversify the revenue model through various user interfaces (UI) such as various mini games and sponsorship as well as general live room functions. In addition, the introduction of a solution eliminates the need to inject separate development resources, allowing companies to focus more on their original tasks, such as planning high-profit event content.
With the launch of aPaaS in Korea, the domestic live streaming and entertainment industry can take a step closer to digital transformation.
Tencent Cloud plans to actively support large-scale live streaming without worrying about delays or server downtime by using an aPaaS solution that combines advanced live streaming technology and Tencent Cloud’s robust and stable network environment. It plans to actively provide outstanding technology and know-how with the aim of revitalizing business to all industries that require live streaming, including the entertainment industry.
Reporter Hyangseon Lee [email protected]
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Source: 전체 – 넥스트데일리 by www.nextdaily.co.kr.
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