MAAT – Museum of Art, Architecture and Technology is launching an invitation to public opinion through a new advertising campaign. Signed by the Uzina agency and under the Vem Achar concept, the campaign assumes that there are no right or wrong reactions to art.
The opinions used in the campaign were collected from reviews found on different platforms, from Google to Trip Advisor. The campaign highlights the image of the MAAT building, the Central Tejo and the adjacent gardens.
The campaign runs until December, being present on TV, outdoors and digital.
Source: Meios & Publicidade by www.meiosepublicidade.pt.
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