This is good news for traders. The government announced that the sales would be “extended by two weeks”, until March 2, in order to “Offset the backlash from the 6pm curfew by allowing customers to spread their purchases”.
This extension “Is not an obligation” for traders, who are free to continue or not the balances after February 16, the initial end date of the event.
“One more chance to sell stocks”
The sales had started later than expected, on January 20 instead of the 6th, in order to help traders to replenish the cash flow exhausted by the reconfinement. But the first assessment “is not very good, turnover is down 20%, attendance is -35%,” said Yohann Petiot, director general of the Alliance du commerce, after the announcement of Bercy.
“Some of our brands, particularly clothing, shoes and department stores, were asking for this possibility of extending the sales by two weeks to sell their stocks”, he explained. “People were already coming to the store less since the health crisis, but what dealt a more difficult blow was the curfew at 6 p.m., teleworking and the closure of shopping centers» of more than 20,000 m2 announced by the government on January 29, underlines the director general of the Alliance du commerce.
The two extra weeks are “One more chance to sell stocks, especially since it comes when we have winter weather”, with consumers therefore still needing to buy warm clothes.
Source: Libération by www.liberation.fr.
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