Toyota Prius Plug-in promotion, why it is worthwhile and why not

The state incentives for plug-in hybrid cars remained: Toyota was certainly one of the very first protagonists of the full hybrid system with the Prius, but there is also the Plug-in version that can be purchased with the 4,000 euro ecobonus for the month. on June.

There are of course some conditions, starting with the scrapping of a vehicle with homologation up to Euro 4, but the initial discount with the Toyota WeHybrid Bonus formula is quite high: a Toyota Prius Plug-in 1.8 it goes from 43,700 euros to 33,200 euros, that is 10,500 euros less.

The Toyota Easy loan therefore provides for an advance of € 7,900 and 47 monthly installments from 328,93 euro (TAN 5.75%, APR 6.77%). At the end there is the final installment of 14,940 euros, which is also guaranteed future value, to be paid only if you intend to keep the car at the end of the contract. Upon request, insurance services or extended guarantees can be added to the installment.


The price of the Prius Plug-in is reduced by 10,500 euros, because Toyota adds a discount of 6,500 euros to the state contribution; even the monthly payment is rather low, and with reduced monthly amounts it is possible to integrate some services.


We need a car to be scrapped with specific characteristics, and the need to have the total amount of the advance.

In summary

Model (example)

Toyota Prius Plug-in 1.8


Toyota Hybrid Bonus, Toyota Easy


June 30, 2022, registration by January 31, 2023


43.700 euro

Discounted price list

33.200 euro

Additional services

Theft and fire insurance, extended warranty, maintenance package, RESTART and Kasko available on request

Practice opening

390 euro


7.900 euro


47 monthly installments of € 328.93

Collection costs

€ 3.90 per month





Maxi rata finale (VFG)

14.940 euro

Mileage limit

Not indicated

Limitations and conditions

Promotion valid only in case of contract signed by 30/06/2022, for vehicles registered – except as specified below for the state contribution – by 31/01/2023, in case of scrapping of a vehicle owned for at least 5 months , at the dealers participating in the initiative. The state contribution of € 4,000 is recognized to natural persons who purchase, even under finance leases, by 31 December 2022, and register in Italy – within 180 days of the purchase contract – a new factory vehicle approved in a class of not less than Euro 6 and with emissions included in the values ​​indicated in the regulatory text, belonging to category M1, against the simultaneous scrapping of an approved vehicle in class of less than Euro 5. The contribution is granted until the available financial resources are exhausted. For requirements, conditions, limitations and obligations: DL n. 17/2022 and DPCM of 06.04.2022, as well as regulations and circulars of implementation.

Source: Italia – News by

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