The vintage parties are over, but it’s worth looking at a property in a wine region

The harvest season is slowly coming to an end, but the real estate market in the domestic wine regions is still active. However, it is not necessary for anyone who heads to viticulture and winemaking to move near a historic wine region, as those who are looking for a family house, a holiday home or even a hobby loan in the countryside, leaving the noise of the big city behind, can also find their calculation. This time, the experts of OTP Ingatlanpont will present the real estate market news of the settlements of the Tokaj, Kunság and Pécs wine regions.
On the southern slopes of the Zemplén Mountains, in the Tokaj catchment area, the real estate market is showing a strong recovery compared to the last period, although what is best-selling varies from settlement to settlement. The most typical types of real estate in the area are given by farmhouses with an area of ​​60-90 square meters and the so-called Kádár cubes, the number of new constructions is negligible here and these are also primarily private investments.

“The price of residential real estate fluctuates over a wide spectrum, the value of each house is basically determined by the location and the condition of the property. Interest in building plots is low for the time being, but this may change in the short term with the launch of the recently announced Green Home Program, ”says Ferenc Ács, Head of OTP Ingatlanpont’s Miskolc head office.

In the smaller settlements of the historical wine region, where buyers looking for a new home in the area are moving, mainly with the help of state subsidies, Houses to be renovated can be found for 5-7 million forints. In the more popular settlements, similar categories of residential properties change hands for 8-15 million forints, depending on the condition.

The most popular settlements in the wine region Erdőbénye, Mád and Bodrogkeresztúr, where tourism and investment buyers also boomed appreciably. In terms of price, the border around Tokaj is the starry sky, the highest price category is represented by vineyards and related wineries, their market is less active, they are usually waiting for the right buyer.

“Due to its characteristics, the Tokaj wine region is less prone to domestic migration due to the coronavirus epidemic.

After Tokaj Kunság wine region

Staying in the eastern part of the country, adventuring south, we reach our largest wine region, the Kunság wine region.
“We did not see a downturn in the real estate market in the region, we closed the third strongest month of all time in September. The demand for small settlements is unbroken, at the same time the market in the settlements affected by the rural CSOK has noticeably rearranged, at the moment buyers are looking for properties that need less renovation. This turnaround can be explained primarily by the release of building material prices and the lack of suitable specialists, ”says Szilvia Piros, regional manager of OTP Ingatlanpont in the Southern Great Plain.
From the point of view of tourism, the settlements near water or with baths are still the most popular, the properties are also for sale in small settlements near the cities hosting larger industrial and economic facilities, such as Kecskemét.

In the Kunság wine region, real estate leasing can be observed in several areas: accommodation of employees near economic hotspots, and in the case of tourist destinations – such as Tiszakécske, Cserkeszőlő or Kiskunmajsa – short-term leasing and accommodation insurance come to the fore, while in Kecskemét students in higher education can also be found in the market offer.

In the region, in addition to the traditional houses with gardens, thanks to state subsidies, new family houses have also appeared – albeit in limited numbers – in the most popular settlements. Kiskunhalas, Kiskőrös, Kecel and Jánoshalma.

“In smaller settlements, which are more disadvantaged in terms of prices, it is possible to find a house to be renovated for 4-5 million forints, while a completely renovated and modernized property can cost 40-50 million forints. At the moment, there is still some price increase in the wine region, mainly due to the rising cost of building materials. Although the interest has slightly decreased compared to the beginning of the year, the market is still spinning, in our experience the customer decision-making process has accelerated, thanks to the thorough preparation and the declining supply, ”added Szilvia Piros.

The Pécs wine region

Also in the south, but already on the other side of the Danube, at the foot of the Mecsek Mountains, lies the Pécs wine region with a Mediterranean climate.
“Family homes are the most sought after in the area, although there are also flats on the market. In terms of price levels, we can say that they have risen since the beginning of the year and are now particularly high. At the moment, prices are stagnating, and in some cases we see a minimal decrease in the Pécs wine region, ”says Ildikó Markó, South Transdanubia’s regional manager at OTP Ingatlanpont.
The traffic is the busiest in the larger settlements of the Pécs wine region, the most popular are houses under HUF 20 million that can be renovated and can be purchased using CSOK, and in the higher price category they are mostly looking for properties that have already been renovated or are in good condition.

Newly built properties are available in limited numbers, mainly in Pécs. The main players in the local real estate market are the buyers who exchange the surrounding urban flats for a rural family house.

“Tourism is less typical in the wine region, the effect of which can be observed mainly in more remote settlements with waterfront or bathing facilities. Investment buyers are primarily looking for building plots or properties in poor condition where new property can be built on the plot after the house is demolished. According to our expectations, the turnover of building plots may increase further as a result of the Green Home Program, ”concluded Ildikó Markó.

Source: Ingatlanhírek by

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