The textbook of the Russian language “Neither fluff nor feathers” is your new ally in learning and the key to success
Research shows that people who speak multiple languages perform complex tasks more efficiently, which undoubtedly has an impact on business performance. Perception, focused attention, selection of information, observation of details and excellent memory are some of the characteristics of those who actively use foreign languages.
Importance of foreign languages for international business
Companies are increasingly looking for new markets and consumers. Linguistic skills stand out as one of the most important factors for successful international business. Examples of companies that are actively working on planning and implementing an internal foreign language learning strategy or hiring translators and bilingual speakers give a positive outcome to increasing the number of foreign clients. The biggest barriers to business correspondence are translation errors, ignorance of another culture, and inefficient tracking of requests. That is why effective business communication at the international level is among the key skills.
What brings knowledge of the Russian language today
Did you know that Russian, right after English, is the second most widely spoken language in the world? About 280 million people worldwide speak Russian. Russian has the status of an official language in as many as 11 countries, and is the eighth largest in the world in terms of the number of people who consider it their mother tongue. The Slavic language is the most widespread, it is used for international communication, especially in Asia and the countries of the former Soviet Union. Russian is also in the group of six working languages of the UN and UNESCO.
In the mixture of 17 world languages in the company NIS, Serbian and Russian stand out predominantly. In this company, they are aware of the importance of language competencies, and for that reason, NIS supported the development of the Russian language textbook “Neither fluff nor feathers!”. The textbook was published by the Center of the Russian Geographical Society in Serbia, and is intended for adults and students, for quick mastering of the initial level of this language.
Professors from the Faculty of Philology in Belgrade, the Faculty of Philosophy and the Academy of Arts in Novi Sad, as well as the Novi Sad high schools “Jovan Jovanović Zmaj” and “Laza Kostić” participated in its creation. Proofreading was done by the Pushkin Institute in Moscow.
“Neither fluff nor feathers!” Is designed to contain 10 lessons and 30 dialogues, over 300 various exercises, grammar, Russian-Serbian dictionary, but also audio materials with exercises and tests to test knowledge, as well as an example of the internationally recognized TRKI test for level A1.
“The main goal of the textbook is to enable students, course participants and all those who work on it to start communicating in Russian as soon as possible, to be able to communicate in various important situations and in various places in Russia.” Although the emphasis in the textbook is placed on acquiring knowledge and habits from various communicative competencies, attention is paid to phonetics, grammar, Russian literature and culture. All this, along with the way the material is organized and the graphic design of the textbook, has led to this textbook being modern and accessible to a wide range of students. “The most modern textbooks of foreign languages, published in France and England, served as inspiration and a model for making” Neither fluff nor feathers! “, Said Bojana Sabo from the Faculty of Philology in Belgrade, one of the authors.
By using “Neither fluff nor feathers!”, In an interesting and picturesque way, through learning about the cultural similarities and differences between Serbia and Russia, the initial level of the Russian language will be fully mastered, and numerous examples from family, student and business will help to acquire communication skills. environment, but also everyday life in Russia, which involves coping in the field of tourism, trade, catering or administration.
If we have inspired you to get acquainted with the Russian language, the PDF version of the textbook “Neither fluff nor feathers!”, As well as audio materials, are available for download on the NIS website.
Source: BIZlife by www.bizlife.rs.
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