The success story of online grocery stores is coming to an end

Despite the difficulties, Rimi and Selver have not abandoned their online stores yet.A photo: Andras Kralla

Volumes in grocery chain online stores have dropped significantly since the peak of the coronavirus crisis: keeping online stores open in the current economic situation will not be an easy task, writes rus.err.ee.

“Demand is declining across all online shopping segments,” Selver spokesman Kristjan Anderson said, adding that in the second quarter of this year, figures were 20-50% lower than in the same period last year.

The decrease in interest in ordering products via the Internet was also confirmed by Rimi representative Helen Ledney, according to which the use of online stores is affected by the course of the coronavirus, because. the more sick, the more active sales in online stores become.

Rimi and Selver are not abandoning their online stores yet.

“Now there is a negative trend, and we know that other networks have a situation close to zero, but we have only been on the market for two years, we have invested so much in the development of online stores, all these funds need to be returned,” Anderson said.


Source: https://www.dv.ee/ by www.dv.ee.

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