The pandemic is upsetting algorithms


Experts explain that algorithms that analyze our online behavior have problems due to changes in our lifestyle.

In the public space there are extensive debates about how the pandemic and isolation have affected us individually or as a society, as computer experts explain, people are not the only ones affected, more precisely, the algorithms that different corporations use to We monitor our behavior in the online environment seem to have problems during this period, he notes Futurism.

A recent study shows that the machine learning algorithm that Amazon uses to recommend new products to customers has data interpretation problems that indicate such a massive and sudden change in the way they operate online. The researchers explain that these algorithms are built so that they can analyze and use new data, but unfortunately they are not robust enough to do so as quickly as needed.

MIT Tech, a company that studies online fraud, has had to recalibrate its algorithms so that an increase in transactions involving gardening or construction tools is not reported as suspicious. The situation is not unique, a company that uses emotional news analysis to recommend investment options reports that their algorithm gives errors due to the general negative tone.

“The situation is very volatile […] You try to optimize for toilet paper last week, and this week everyone wants to buy puzzles or room equipment, ”explains Rael Cline, CEO of Nozzle.

The study was published in MIT Technology Review.

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Source: descopera.ro – Articole by www.descopera.ro.

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