In 2018, the European Commission prepared a code of conduct to combat disinformation, which was signed by 16 companies at that time, including Google, Twitter and Facebook. Now its new, updated version has been published, signed this time by 34 companies. However, Apple was not on the list of signatories.
The new version of the code was created as a response to disinformation related to the Russian invasion of Ukraine. It takes into account the lessons learned in recent years, especially in the fight against disinformation regarding the COVID-19 pandemic. The updated code obliges accepting companies and platforms, among others to reduce financial incentives conducive to the spread of disinformation, carry out more extensive verification of information, provide transparent political advertising, and fight bots, fake accounts, deep fakes and other popular mechanisms for spreading disinformation. The new version of the Code was officially announced by Věra Jourová, Vice-President for Values and Transparency:
The new code on combating disinformation comes at a time when Russia is using disinformation as a weapon in the context of its military aggression against Ukraine, but also in the context of attacks on democracy in a broader sense. The Code now provides strong commitments to reduce the effects of online disinformation and much more effective tools to measure how these commitments are implemented across the EU, in all countries and in all EU languages. Users will also have access to more effective tools to help them report disinformation and understand the content they come across. The new code will also reduce financial incentives favoring the spread of disinformation and allow scientists to have easier access to the data at the disposal of the platforms.
Among the 34 signatories of the code there were, among others Google, Meta, Twitter, Microsoft, TikTok, Twitch, Adobe, Clubhouse, and Vimeo (see the full list here). It’s hard to guess why Apple was not included in this group. It is possible, however, that he will join him in the future.
Source: Wiadomości z MyApple.pl by myapple.pl.
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