The success of small businesses in Lääne County depends on the field of activity, but also on the makers themselves. So many companies have taken the bull by the horns and coped well with the crisis.
Kaire Tammet, the chairman of the board of MTÜ OTT, who is also the hostess of Oosaare farm, said that despite the corona crisis – or because of it – OTT (Directly from producer to consumer) has developed strongly. When the crisis started last spring and society was locked up overnight, OTT’s Farm Shop also closed its doors for a month. It gave the makers time to breathe and think. The contact numbers of the sellers of the farm shop and the list of products were placed on the door of the shop. “Potatoes and carrots sold best. If an Estonian has a potato bag in the corner, it provides an elementary sense of security. In this way, there is still no hunger, ”said Tammet.
During the crisis, there was soon a greater demand for local food. “People started thinking about what they were eating and where it was coming from. They started looking for local raw materials and experimenting more, ”Tammet noted.
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Source: Lääne Elu by online.le.ee.
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