The Baix Llobregat Sports Council presents its Strategic Sports Plan to Martorell

Presentation of the CEBLLOB Sport and Physical Activity Strategic Plan

The Economic Promotion Center of Martorell hosted this morning the presentation of the Sports and Physical Activity Strategic Plan of the Baix Llobregat Sports Council. theActivaLab, a program where the ‘Martorell Educa 360’ project is one of the main axes, has the CitiLab citizen laboratory as the leading entity and brings together a hundred people and 60 technicians in its design. The event was attended by the mayor of Martorell, Xavier Fonollosa, as well as the president of the Baix Llobregat Sports Council, Salvador Valls, the director of the Martorell Municipal Board of Human Services, Valentí Santos, the consultant Juanma Murua, and the managing director of CitiLab, Javier González.

The ActivaLab is the new Strategic Plan for Sport and Physical Activity of the Baix Llobregat that wants to face the challenge of integrating innovation and physical activity. A social and sports integration plan that aims to set up an open regional sports ecosystem. It derives from the Juga Verd Play project, which was already promoted by the Sports Council of Baix Llobregat and which meant a change in the path of sports games at school age.

The regional body believed it necessary to create a plan that would serve to lead social transformation based on sport. Since 2019, he has worked there and together with the consultant Juanma Murua has designed a plan based on the operation of the laboratories to take a step forward in the practice of sport at school age.

More than a thousand schoolchildren in Martorell 360

The ‘Martorell Educa 360’ program began to be implemented in the spring of 2021 and after one year, it has welcomed more than 1,000 children in a wide range of extracurricular activities. Within the ActivaLab, it is one of the programs that is applied in one of its areas of work, that of education. The others are life and health; natural environment; social cohesion; equality; economic development and governance. In this sense, the mayor Xavier Fonollosa has explained that the understanding between the council and the Sports Council of Baix Llobregat has been very good, and has described the Martorelle program as “a brave bet, we made it because we are very convinced , for us it was very important that schoolchildren can do extracurricular activities in a public, free and universal way”.

Xavier Fonollosa, alcalde de Martorell

The president of the Baix Llobregat Sports Council, Salvador Valls, has expressed that “we want to leave some laboratories in the territory with all the councils of the region so that this knowledge is being worked on daily”.

Salvador Valls, president Consell Esportiu Baix Llobregat

The director of the PMSAPM, Valentí Santos, spoke about the paradigm shift they want to achieve: “It is not a sports project, but an educational one, and with assets to improve what happens at school through sports activities.”

Valentí Santos, director PMSAPM

The consultant Juanma Murua has given the keys to build the sports project of the region. “It must be open, accessible, democratic and innovative, sensitive to change and able to innovate, being transversal”, he stressed.

Juanma Murua, consultor

The managing director of CitiLab, Javier González, has praised the ActivaLab, positioning it as a program “that has the ambition to be a citizen laboratory and to promote learning about innovation”.

Javier González, director CitiLab

During the day, the attendees were able to express doubts and queries about the activation of this plan, which from tomorrow begins to attract partners who want to lead programs in the different axes it has.


Source: Web de notícies de l'Ajuntament de Martorell by martorelldigital.cat.

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