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  • “We now have the capacity to think and develop a more integrated approach”

    Strategic brand consultancy, internal communication and spokesperson training…

  • The plans of the new director who wants to make SIC Mulher and SIC Caras national references

    Nélson Furtado is, since the beginning of the month, the director of SIC Mulher and SIC Car…

  • “Creating a unique streaming platform in Portugal could be an alternative”

    In one of the most anticipated debates of the 32nd Digital Business Congress of APDC –…

  • Television experience can be decisive to monetize 5G

    Competition in the sector, 5G, the entry of new players and criticism, in unison…

  • “We are missing that dose of madness and daring to break away”

    On the eve of the first edition of the CCP festival and the Lisbon Creative Week…

  • Portuguese companies “forced” to import digital talent

    Portugal is not managing to cope when it comes to hiring…

  • Digital skills at the heart of what universities and training companies offer

    Adapting is the watchword in training companies and universities that …

  • A Portuguese agency in Timor

    After having restructured Torke CC at the beginning of last year, the two founded…

  • How will the new stage of Bro Cinema be in the hands of a “multifaceted” trio

    Bro Cinema is 10 years old, a milestone that coincides with a new team to lead the…

  • “National publishers have a hard time growing digital advertising revenues”

    The entry of a Portuguese-Spanish investment fund into the company’s capital marks…

  • “Artificial intelligence will not subscribe to news. Never”

    There is nothing else to talk about and there are more doubts than certainties. But, um…

  • “We want brands with greater investment capacity”

    Alfred has just been born but has been on the market for almost 25 years. It’s the new life of the…

  • “The absence of a naming sponsor does not jeopardize the sustainability of the festival”

    Estrella Damm, Compal and Sociedade Ponto Verde were the first sponsors to…

  • Game tactic involves diversifying formats and creating impactful messages

    The communication of online sports betting houses is constant throughout the …

  • Marketers “wear” Air Jordan sneakers to learn lessons from the brand that has become a world reference

    The premiere of the film Air, which tells the story of the revolutionary partnership between…

  • No Mames Wey arrives in Portugal and wants to whet the appetite of any investor

    Lisbon is the latest destination of the Mexican food restaurant chain No …

  • “The media agencies act today as true consultants”

    Arena Media Portugal reached 15th place in the WARC Effective 100 ranking, assuming…

  • Loba wants to have a bigger footprint

    The Capsule may have been just the first prescription of a growth plan…

  • Evolution of gaming and esports in Portugal in fast forward

    Televisions and the Portuguese Football Federation can no longer live without broadcasts…

  • giant industry

    Considered “bigger than Hollywood”, gaming is no longer a “thing” for me…

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