How do we really enjoy sports the best? In colorful and playful clothes! And even the Czech brand knows it Pure Life, which just became famous for its unmistakable colorful models. Now it is revealing its summer collection, which can keep us company not only during sports, but also during many other summer activities, including sitting in the favorite garden.
Summer on a wave of well-being
The Pura Vida brand, famous for its iconic leggings with various motifs, understands our needs. When we go to work in the morning in the summer, we are often surprised by an unpleasant cold, in the afternoon we return from work sweaty, and if we continue to have a drink with a friend, we have to count on a colder evening again. The new summer collection solves all this. In addition to the necessary comfortable clothes, it also offers leggings, which easily fit into any handbag and can be pulled out or hidden as needed. The offered shirts have the same function. “Every collection I design, I make a little bit for myself. I start from what is happening around me, what I lack, what motivates me, what my friends are currently dealing with, how I could help them. And it’s no different with the summer collection.” says Petra Bartoňková, designer of the brand.
Pieces that cannot be missed
The summer collection is built on several pieces of clothing that play a role here. One of them is the Verano dress, which you will fall in love with thanks to the super pleasant material that can be worn in any weather. You can wear them alone, but also with a sweatshirt and leggings. They are a more colorful and romantic variant of the dress clothes La Vida, which also pleases with practical pockets. “The T-shirts from the collection have an extended length and will please those women who don’t want to show too much of their bottom. Another popular piece is the Woman leggings. I tailored these for days when I need to look very feminine. I also wrote in my passport that I am divine and sent leggings to other women,” adds Petra.
Photo: Pure Life
Source: LUXURYMAG. Móda a módní trendy. 2018. by www.luxurymag.cz.
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