Sony launches HT-A9: A whole new level of surround systems

Sony has launched today HT-A9 – a surround system where both you, your family and your friends can experience 360 ​​Spatial Sound, which fills the entire room with sound.

Sonys unique 360 ​​Spatial Sound Mapping technology

With Sony’s revolutionary 360 Spatial Sound enclosure HT-A9 you with sound. Sound Field Optimization measures both the height and location of each speaker in the room and summarizes the sound waves, creating up to 12 phantom speakers out of just four actual speakers. It results in a sound that embraces you 360 degrees.

With the new one HT-A9 you can experience Sony’s widest sound field ever. Surrounded by phantom speakers on all sides, you will clearly feel every animal roar and hear every gust of wind with incredible intensity, as if you were in the middle of the stage. Thanks to the support of Dolby Atmos® and DTS: X®, you get a cinema-like surround sound experience at home in the living room.

Versatile design that fits into any living room
There is no need to move all the furniture to place the speakers in the perfect place. Because thanks to the dual microphones in each speaker and Sound Field Optimization, the speakers can measure their height and position, allowing the system to generate great sound that fills the room with immersive 360 ​​Spatial Sound. To enable Sound Field Optimization, simply select Easy Setup from the menu on your TV. The four speakers are wirelessly connected to the control box, so there is no need to worry about wires running across the living room.

Innovative design
is created with leading technologies that deliver the highest sound quality in the form of 360 Spatial Sound Mapping. The speakers come with X-Balanced speaker units that have a unique rectangular shape that maximizes the diaphragm area and provides a deeper bass and a clear vocal. The speakers also come with a new Wide Directivity subwoofer that reduces the cavity effect by minimizing the depth of the embedded shape. This is thanks to the 19 mm Soft Dome Type tweeter, which reproduces a clear and natural sound at high frequencies. The upward-facing speakers also allow the sound to be reflected from the ceiling, giving an immersive sound from the height. The speakers also have sloping edges, which reduces sound diffraction.

Experience even deeper bass with a complementary subwoofer
By adding an additional subwoofer to the surround system to handle the low frequencies, the system allows you to reproduce a larger and more powerful sound. If you want to produce a deeper bass, more voice clarity and extra accuracy in what you listen to, there are two additional models: SA-SW5 comes with 300W deep, rich bass from a 180 mm speaker unit with passive radiator, where SA-SW3 comes with 200W sound from a compact bass reflex subwoofer from a 160 mm speaker unit.

Immerse yourself in fantastic sound quality
HT A9 5With High-Resolution Audio you can sit back and enjoy the music exactly as the artists intended. You can also experience a whole new listening experience, thanks to 360 Reality Audio, which gives the experience that you are at a live concert or in the studio with the artist. You can listen to 360 Reality Audio through Amazon Music HD, Deezer, and TIDAL. The speakers also come with DSEE Extreme ™, which, by using Edge-AI, accurately recreates the details of the sound that are otherwise lost in digital compression. It provides a rich and more complete listening experience.

Smooth and clear sound
Movies and games feel more real with the new HT-A9 surround system. The original image quality is preserved when playing through HT-A9. Gaming is also becoming much more exciting and realistic, and you can enjoy all your favorite content in 8K HDR and 4K 120, as well as Dolby Vision.

Best with Sony TVs
When HT-A9 Connected to a BRAVIA TV that supports Acoustic Center Sync, via the included cable, the system provides an immersive sound and picture experience with Sony’s best sound and picture quality. Thanks to Acoustic Center Sync you will experience the sound coming exactly from where it is seen on the screen and you will experience the sound as if you were yourself in the scene.

With the integrated user interface of BRAVIA TVs, the settings of the home theater system will automatically appear in the BRAVIA TVs’ Quick-settings menu.

Enjoy the music with the whole family
You can easily access popular music services like Spotify and stream all your favorite music via both Chromecast and Apple Airplay 2. You can easily connect your speakers to devices that support Bluetooth®. You can also connect your speakers to the Internet with the integrated Wi-Fi for quick and easy access to your music services.

Easy control
is compatible with devices that support Google Assistant with built-in Chromecast and devices that support Amazon Alexa. You can just add HT-A9 to your speaker group in the Google Home app, and you can easily control the music or change the volume.

Elegant design
comes with Sony’s latest Omnidirectional Block design, where the cylindrical shape represents 360 Spatial Sound. The system also fits perfectly against a wall with the wide surface at the back. With its light pearl gray color is HT-A9 designed to fit perfectly into the decor.

Easy to use
It’s easy to take HT-A9 in use and get a great sound experience. The surround system simply needs to be plugged in and connected to a TV using the HDMI eARC connection – and then it’s ready to use.

Prices and availability

  • HT-A9 is available from September at a suggested retail price of DKK 15,000.
  • SA-SW5 subwoofer is available from September at a suggested retail price of DKK 6,000.
  • SW-SW3 subwoofer is available from September at a suggested retail price of DKK 3,800.

Source: IT-Kanalen by

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