Uniqlo and Theory, both part of Fast Retailing Co., Ltd., will open a joint store in London tomorrow. It is the first time that the two brands will be housed in the same store, according to Fast Retailing Co., Ltd.
The property is 1,900 square meters and is located at 101-113 Regent Street in London. Uniqlo is located in the basement, ground floor and first floor. Theory can be found on the ground floor, according to the store’s announcement. Customers can walk freely from one brand to another. Theory does have its own entrance on the ground floor.
The floors above the store have been taken over as the headquarters for Fast Retailing’s European and UK operations. There will be an in-house Uniqlo showroom, which the company has never had before. “All of these steps reflect Uniqlo and Theory’s ongoing commitment to strengthen their presence in the important UK market and improve the level of engagement with customers,” said Fast Retailing’s press release.
Source: fashionunited.nl by fashionunited.nl.
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