Apple has been trying to enrich the Apple TV + catalog with productions from around the world for some time. As Variety reports, the company recently signed a contract with Alexander Rodniansky, who will produce Russian-language series for the service.
Aleksander Rodnianski is a Ukrainian film and TV producer who has been associated with the Russian media market for a long time. He has worked on such films as “Love”, “Leviathan” and “Cloud Atlas.” According to information obtained by Variety, the contract with Rodnianski and his studio, AR Content, is based on similar terms as those signed with Ridley Scott, Martin Scorsese and Leonard DiCaprio, which means Apple will be the first to be informed about new AR Content projects and will have priority in purchasing them.
Rodnianski recently said in an interview that streaming services opened the way for non-English-language series to a wider audience, as evidenced by the huge popularity of such productions as “Fauda”, “La Mante” and “Dark”. to create a Russian-language series that will achieve this kind of popularity.Although his new contract with Apple does not specify that it is to produce only Russian-language content for Apple TV +, it seems that such series are of greatest interest to both parties.
At the moment, the Apple TV + catalog consists mainly of English-language series, programs and films produced in the United States, however, productions from other countries are slowly starting to appear in it, such as the Israeli thrillers “Tehran” and “Looking for Alice”. Apple has already ordered, among others two Spanish-English series (“Acapulco” and “Now and Then”), French-English “Liaison” and Korean “Dr. Brain”. It is also worth recalling that the specter of new EU regulations is constantly hanging over Apple TV +, according to which VOD services that want to offer their services in EU countries must ensure that at least 30% of the production available in their catalogs is produced in Europe.
Source: Wiadomości z MyApple.pl by myapple.pl.
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