“This is a multi-system national project and a government project manager must be appointed immediately to manage the process,” said a letter sent today (Thursday) by the Chamber of Inbound Tourism Organizers to Israel and the Israel Hotels Association, to the Minister of Tourism and the Minister of Health
In a joint letter sent this morning Bureau of Incoming Tourism Organizers in Israel And the Israel Hotels Association, To serve the tourism, MK Orit Farkash-Hacohen And the Minister of Health, MK Yuli EdelsteinThey call on ministers to take advantage of the current momentum in which Israel has a significant advantage over the world as a tourist country that can provide personal security to its tourists based on the fact that most of the adult population is vaccinated, and prepare to resume tourism to Israel in a format appropriate to period restrictions and health considerations. “Since this is a movement between countries, it is necessary to create and adopt procedures and standards that meet and integrate with international standards and systems.”
‘The resumption of tourism involves coordination between government ministries and international interfaces that will allow procedures for the validation of health documents. These co-ordinations require preparation well in advance. The preparations that will enable tourist traffic to and from Israel require the formulation of an outline and an action plan for its immediate implementation. In order to ensure the success of the process, which is fundamentally complex, we believe that a “supervisor” (government projector) should be appointed to include all necessary actions and twins, including managing their implementation and establishing a “round table” of all determining factors together with tourism industry representatives. .
In the letter, the bureau and the association express their concern that Israel will not be ready by the time set for the resumption of tourism to Israel, Israel will lose its relative international advantage and demand that already exists and the industry closed for about a year, since the crisis broke out. “That the procedures and requirements will be determined immediately, so that the bureaucrats can plan and establish the interfaces and the necessary set-up so that it will operate at the time decided for the entry of tourists.”
Other tourism sources emphasize that even before the announcement of a planned date for the entry of tourists, there is already a keen demand for a visit to Israel, including Jewish tourists seeking Passover and visiting pilgrims of the Christian faith and businessmen associated with international economic activity centered in Israel.
In the opinion of the Bureau and the Association, inter-ministerial assessments should leverage the ‘immune advantage’ of the State of Israel as part of a targeted marketing / image campaign of the State of Israel in the world, as well as adopt international standards for tourism management.
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