Possible because it’s OTT… Unique contents ‘eye-catching’

“The biggest advantage of online video service (OTT) is that it is not restricted by programming or production methods.”

When asked about the advantages of OTT, not only video content producers but also directors and even actors return these answers. Compared to terrestrial, cable, and general programming channels, OTT is relatively free from various regulations and deliberation. As a result, a lot of contents dealing with unexpected plans and materials are produced in OTT. With this freedom, even terrestrial producers are releasing OTT content. Such unique planning and material contents that are ‘possible because it is OTT’ have recently been attracting attention.

The first is Netflix’s ‘Sex + Person: Japan’ (Sex + Person) hosted by Shin Dong-yeop and Seong Si-kyung. ‘Sex + Person’, which was released on the 25th of last month, is a new concept talk variety show that explores sex and people in the adult culture industry, which was an unknown world. Bully flew to Japan and encountered sex-related culture.

A total of 6 episodes, in episode 1, we go to Akihabara, Tokyo, Japan and visit an adult product store and adult VR (virtual reality) room. In episodes 2 and 3, AV female and male actors directly tell the story of the industry. In episode 4, he visits an adult product manufacturer, and in episode 5, he visits a host bar in Kabukicho, Tokyo. In the last episode 6, we meet Japanese people in their 20s and 30s and deal in depth with Japan’s sex and dating culture, which is different from Korea.

‘Sex + Person’ deals with sexual culture, so it is provocative enough to say ‘no viewing for minors’. But that doesn’t mean it’s always just a stimulus. For example, they honestly talk about the industry circumstances that are not well known, the pride in their work, and the grievances they feel. Nevertheless, some criticize that the sex industry is beautified or treated lightly. There are also requests to get off ‘Animal Farm’, a program that children often watch, which Shin Dong-yeop is hosting. Regarding this, PD Jeong Hyo-min and PD Kim In-shik said, “We don’t talk about what is right about ‘gender + character’ and which direction to go.” said.

The production team recently finished filming the Taiwanese episode. It will be edited and released this year. Taiwan is the first country in Asia to legalize same-sex marriage, so it deals with the story of sexual minorities (LGBT: lesbian, gay, bisexual, and transgender).

Kakao TV also conducted ‘Play U Level Up: A World Where Villains Live’ live on Kakao Page, YouTube, and Teabing on the day that ‘Sex + Character’ was released. It is a concept in which viewers and Yoo Jae-seok communicate interactively and perform missions in real time. Yoo Jae-seok must complete the mission within a given time based on the strategies and suggestions of ‘Yoo’ (viewers) in the ‘map’ in reality every week. Season 1 aired in April last year. ‘Play U Level Up: The World Where Villains Live’, which was live on this day, is Season 2, and aims to air on TV this month. In season 2, the world view is expanded, and Yoo Jae-seok moves to the virtual environment in the game to find various criminals (villains). On this day’s live, Yoo Jae-seok moved to ‘Villon Go’ and received a mission to find the villain who leaked the ethics test paper. Yoo Jae-seok presented the differentiated fun of interactive (interaction) content, such as asking ‘Yoo’ for their opinions on the identity of the villain and asking for help when faced with a difficult problem.

Teabing also released a unique experimental documentary in two parts on the 13th and 20th of last month. ‘MBTI vs Saju’ is an experiment to find out which tool is more suitable to explain ‘me’ between the Western MBTI and the Eastern Saju. In order to increase the accuracy of the experimental results, the production team conducted a formal MBTI test for 1,000 applicants. In addition, an analysis was conducted by receiving the exact date of birth and poetry of all applicants. According to the results, 150 ordinary people were selected for each type of participant suitable for the experiment. Afterwards, group blind blind dates matched only with MBTI and Saju, as well as what kind of MBTI and Saju were the people who cried and those who did not cry after watching sad videos were explained. In particular, ‘J (judgment type)’ in MBTI and ‘constipation (restraint/stable)’ in MBTI are cited as types that keep time commitments well, but the result that the type is not perceptible actually drew attention.

Kim Heon-sik, a pop culture critic, said, “OTTs that often made programs for maniacs with strong fandoms are releasing programs that utilize their unique degree of freedom.” We produce specialized content, and as a result, we are leading to an increase in the number of subscribers.” According to Teabing, ‘MBTI vs Saju’ ranked third in the number of paid subscription contributors to Teabing weekly at the time of broadcast.

Reporter Lee Bok-jin [email protected]

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