Portugal Bugs, startup of insect-based products enters Continente – Meios & Publicidade

By Rui Oliveira Marques on August 5, 2021

Continente is the first national retail brand to sell insect-based food products. Products made from the tenebrio molitor insect, sold in snacks, protein bars and flour, from producer Portugal Bugs, were on sale in 10 stores on the continent.

Tasty Mealworms snacks are dehydrated insects seasoned with cayenne pepper or sea salt. Mealworm Bites protein bars are made from natural ingredients and are a source of protein and fiber. The flavors available are chocolate and almond, fig and orange, apple and cinnamon, and peanut butter and honey. The flour, also made from the tenebrio molitor insect, can be used to enrich recipes for bread, biscuits, cakes, pancakes, smoothies. Prices vary between 1.79 and 9.95 euros.

Produced by the startup Portugal Bugs, based in Matosinhos, these products have the Continente Food Lab seal, a brand project dedicated to the most innovative items and new food trends.

Source: Meios & Publicidade by www.meiosepublicidade.pt.

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