People spent almost $ 2 billion on the App Store at Christmas, another record for the New Year

Apple device users spent up to $ 1.8 billion on App Store purchases during the week after Christmas 2020. For the New Year, users set a new daily record.

“Now more than ever, customers around the world have found inspiration and value in the breadth and quality of Apple’s services that have affected their lives in small and large ways every day,” said Apple’s senior vice president Eddy Cue in a statement. “We are incredibly happy in the direction we are heading, and we believe that the opportunities for developers and the creative community are endless, as are the positive and meaningful benefits for our customers.”

App Store customers spent as much as $ 1.8 billion on digital goods and services between Christmas Eve and New Year’s Eve, which Apple said was largely due to game spending. The new year brought a new daily record. On that day, users spent up to $ 540 million. The App Store has brought the company more than $ 200 billion since its launch in 2008.

Apple also provided various other information about its services in 2020. These included, for example, the most downloaded applications, such as Zoom and Disney +. Apple Music also reportedly recorded a record year, and Apple TV is already available on more than 1 billion screens in more than 100 countries and regions (but it’s only available – it’s not specified if it’s used on the entire billion) .

Finally, Apple also notes that the App Store Small Business Program has been launched, offering the vast majority of developers a reduced commission to support reinvestment in their growth and expansion in 2021 and beyond.

More about the App Store Small Business Program: Developers can now officially get a 15% discount on the App Store for in-app purchases

Resources: Apple Newsroom

Source: Technológie by

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