Based on the early sales data, Nvidia will not necessarily deduce from the start of the new generation that it will have to lower its prices.
Back in September, Nvidia presented its latest video cards, whose top model, the GeForce RTX 4090, shocked the community not only with its performance, but also with its price of $1,599. At the same time, the boss of the Greens, Jensen Huang, was confident at the start, telling the skeptics that they should forget about cheap video cards.
And according to the signs, he was right, because according to the early sales data, the RTX 4090 is being sold like sugar, even though a serious scandal arose in the meantime about the melting power connectors of the flagship.
Leaker Hassan Mujtaba learned that 130,000 copies of the RTX 4090 have been sold so far, and the initial stock was snapped up practically immediately. The RTX 4080, the silver medal winner launched weeks later on November 16, had a less successful start, as there were still some available stocks of it even a few days after the start of distribution.
So far, 30,000 copies of the little brother, which officially costs $1,199, have been sold, so the two cards have a total of over 170,000 sales.
NVIDIA 4080 shipment units:
NVIDIA 4090 shipment units:
Total RTX 40 shipment units:
NVIDIA’s 4090 was pretty much sold out at launch.
Retailers still have 4080 in stock. 😶🌫️😶🌫️— Hassan Mujtaba (@hms1193) November 19, 2022
The numbers don’t look bad by any means, but we must not forget that this is a long-term game, and for high-performance GPUs (as with many other luxury items), fanatical buyers typically always grab the scarce starter sets. That’s why it can be worrying for Nvidia that the RTX 4080 couldn’t even take advantage of this initial momentum, if Mujtaba’s numbers are to be believed.
In any case, the continuation will not be easy for the second most powerful RTX 40 iron, as the rival AMD directly opposes this model with its own novelties, the Radeon RX 7900 XT and 7900 XTX arriving on December 13, which They offer similar performance for $300 and $200 less.
Source: PC World Online Hírek by pcworld.hu.
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