Matt Lynch becomes CEO of EMEA at marketing platform DEPT. He will support Global CEO Dimi Albers and work closely with Jeanette Kerssens and Sarah Wubben, managing directors of DEPT NL.
Lynch’s appointment comes after a year of unprecedented global growth for DEPT. In 2022, the digital agency grew by 50 percent and achieved more than $ 500 million in revenue.
DEPT won pitches for clients such as BMW, Diageo, Cisco, Constellation Brands, Gucci, Samsung, Inter Milan and Reckitt Benckiser, and incorporated a number of new agencies (Hello Monday, Dogstudio, 3Q and Two Bulls).
Activities in Europe have also grown exponentially, with net sales almost doubling and accounting for 46 percent of global sales.
Lynch previously served as CEO of FEED/DEPT, an agency that specializes in delivering hyper-personalized content at scale for brands such as eBay, Gumtree, and Ancestry.
Source: Nieuws – Emerce by www.emerce.nl.
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