New campaign Not familiar with the webshop yet? Check reviews first

The Netherlands Authority for Consumers and Markets (ACM), the Consumers’ Association, the European Consumer Center (ECC), the Fraud Helpdesk and the National Hotline for Internet Scams (LMIO) of the police jointly call for prior checking of unknown web shops. Today a campaign starts with the message: Don’t you know the webshop yet? Check reviews first, then order.

All these organizations receive many reports from consumers who make an online purchase and then encounter problems. Research by ACM shows that 50 percent of consumers had a problem with an online purchase last year. For example, the purchase was delivered later than promised, there was something wrong with the products, they received something different than they ordered or nothing at all.

The research also shows that more than 59 percent of consumers bought something from a web shop unknown to them in the past year: a web shop that they had not bought or heard of before. Consumers estimate the risks of shopping at an unfamiliar web shop to be higher than when they shop at a well-known web shop, but they hardly behave any differently.

At a well-known webshop, 43 percent of consumers check reviews before ordering something. For an unknown web shop this is barely higher, only 55 percent. And this percentage should be much higher, according to the cooperating organizations.

The most important and easiest thing to check in advance are reviews. Google the word ‘reviews’ and the URL of the webshop and view the experiences of others on multiple review sites. Or check reports and reports on the police website. With such a quick check, you almost always filter out scammers or web shops that do not have their affairs in order, the organizations say.


Source: Nieuws – Emerce by www.emerce.nl.

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