Nef’s 2021 targets have been announced | Economic News

Nef Reserve Kandilli project in Istanbul, we will soon put on sale the Koru Blocks under the umbrella of Nef Global, the first of 10 blocks of the Nef Uptown project in Kazakhstan. We will deliver the stage. Our sales for the New York project in the USA will start on January 21st. ” said.

Nef Board Chairman Erden Timur shared his 2020 evaluations and 2021 expectations with AA correspondent. Nef Board Chairman Timur said that last year, with the epidemic, there was a serious stagnation in housing sales to both domestic and foreign, but the historical loan campaign that took place in the summer brought great dynamism to the sector.

Explaining that in this period, consumers quickly brought forward their demands that were postponed due to the epidemic, Timur stated that this was one of the periods when the operating environment was the best.

Timur, last year, across Turkey 1 million 499 thousand 316 houses sold, epidemic, despite the annualized percentage 11.2 increase experienced recalling, “Nephi as we’ve continued without a break to work during a pandemic and 1 billion 52 million pounds in 2020, We achieved a turnover. We realized 23% of this, 244 million liras, through Nef Online. I can say that we had a relatively good year. ” he spoke.


Stating that they have reaped the fruits of their investments in digital marketing methods during the epidemic process in recent years, Timur noted that they made more than 4,700 presentations over Nef Online and completed the sales of nearly 250 houses online.

Timur also talked about his plans for this year and made the following evaluations: “We will commission Nef Reserve Hebil in Hebil Bay as the third project after Yalıkavak and Gölköy in Bodrum. Again, in Istanbul Nef Reserve Kandilli project, Koru Blocks will be on sale soon. We will deliver the remaining phases of the Nef Reserve Yalıkavak, Nef Reserve Gölköy and Nef Bahçelievler projects. Under the umbrella of Nef Global, we carry out real estate projects in the USA, UK and Kazakhstan. The first phase of the Nef Uptown project, consisting of 10 blocks, is in 2021. Our sales for the New York project in the USA will begin on January 21. The delivery of the project, which will be the representative of Nef’s patented foldhome concept in the USA, will take place in the last quarter of 2021. This year, new Nef land projects will also be on sale. We anticipate a significant increase with our projects. “


Erden Timur said that they delivered 2 thousand 50 houses in 5 projects last year, and this figure exceeded 7 thousand in the last 3 years.

Stating that they delivered all of Nef Sancaktepe, Nef Çekmeköy Çamlıtepe, İnistanbul Concept projects and the first stages of Nef Reserve Yalıkavak and Nef Bahçelievler projects to their customers in the last 6 months, Timur stated that the number of houses delivered with their deeds in this process was 1,817.

Timur stated that the sector was seriously affected by the increase in costs as a result of volatility, but that they saw that companies were slowly taking action for new projects.

“Especially in the last quarter of the year, we heard about new projects more often, but this number is quite low compared to previous years. Firms made an effort to launch fewer new projects in a high interest environment and to reduce the stocks on hand. We planned it as ‘the year of delivery’ and we took firm steps on this path despite the epidemic process. I think real estate is still the most appropriate investment tool. The process we went through showed that real estate investments attracted great attention in our country, and this interest remained strong even in the crisis environments. In the near term, supports such as the interest rate cut applied in season will be on the agenda again in the near term. Practices in this direction will be constructive in terms of maintaining the strong structure of the sector, supporting the side sectors and accelerating the economic recovery. “


From Timur, experienced this difficult period versus last year, including Europe, particularly the real estate sector in Turkey kept alive compared to many countries, he said.

Explaining that different developments may occur in the future period in terms of the real estate sector, Timur said, “It is very important to analyze the current process correctly. According to the researches, it is expected that the office rents will decrease as of 2021. In the office sector, purchases and leases are among the areas where the ‘wait and see’ tactic is applied in this period. It is stated that the current transactions are slowing down in general. Therefore, in 2021, the real estate sector will also reshape in line with the needs. found the assessment.

Timur pointed out that housing sales to foreigners have become an important dynamic of the sector, and stated that a total of 41 thousand houses were sold to foreign customers last year and that if the procedures can be facilitated, a serious foreign currency inflow can be provided.

In Turkey stressed that the exchange accordance with its ever so matter Timur, “So, by 2019, the last year in the foreign housing sales, though 10.3 percent decline continued interest in Turkey. So in residential sales to foreigners in Europe There are close to 40 drops. as a result, reflected in the figures which influenced the real estate limited outbreaks in Turkey. the expectations for the sector and forecasts pointing to the healing process in 2021 can now Turkey. ” He spoke in the form.


Nef Board Chairman Erden Timur pointed out that with the epidemic, there were serious changes in consumers’ housing expectations.

Noting that the demand for detached houses with gardens and large balconies, where social distance can be maintained more easily and can be spent more time outside, is increasing, Timur continued his words as follows:

“Due to the increase in the practice of working from home and the decrease in vacation opportunities especially abroad, interest in holiday destinations such as Bodrum has also gained momentum. While the new type of coronavirus (Kovid-19) causes effects on income level, new consumer needs bring innovation with it. Our Foldhome concept in Nef projects also In fact, it incorporates many elements that respond to the needs of this new normal and the rules of socially distant life culture.With our Foldhome concept, an investor who buys a studio apartment also buys 24 different rooms such as a guest room, music room, sports room. With the Foldhome concept, all rooms that cannot fit into a house can be folded and included in the house.The Foldhome system is an architectural approach that offers the features of a house of 5 thousand square meters.With this architectural approach, which has been implemented with 24 different room concepts, you find the opportunity to include personal spaces in your home whenever you want. In these days where social distance is important, the fact that there is a movie theater, art room and guest room in the building where your home is located increases the interest in Nef projects.

Stating that there was an increase of up to 35 percent in the rents of houses and villas with gardens during the epidemic period, Timur explained that the common denominators in housing projects with increased demand are that they are located in the city center, there are no transportation problems, proper functioning of the infrastructure and more effective social environment opportunities.

Erden Timur said, “It is seen that the sales values ​​of the villa projects in the city are higher due to the limited land supply. I think that the demand for these projects will continue to increase in 2021, and people will prefer housing solutions that offer healthy living and remote working convenience.” found the assessment.


Source: bigpara- GÜNDEM by

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