Lotte Mart “up to 50% cheaper… Buy together”

Lotte Mart announced on the 1st that it will launch ‘Only One Deal’, a price stabilization joint purchase project jointly planned with Lotte Super.

Only One Deal is a project where Lotte Mart and Supermarkets directly participate in and develop products from the beginning of product planning in order to sell products at reasonable prices, and introduce ‘only one product’ that can only be purchased at Lotte.

To this end, it was possible to reduce product prices by up to 50% by planning pre-orders based on sales data from mid-March and jointly purchasing large quantities.

Representatively, there are 2 kinds of supertech refills (2.6ℓ) and 24 pieces (432g) of Dongwon sowa tree high calcium slice plan.

The Supertech Refill 2 types (2.6ℓ) is a product designed to refill the previous No. 1 product, Supertech 3ℓ (container type) laundry detergent, as a large-capacity refill detergent. . It is sold as 1 + 1 for 11,900 won and can be purchased at 5,950 won per piece.

Dongwon Sowa Tree High Calcium Slice Plan 24 pieces (432g) has increased capacity by 40% compared to the existing 270g and lowered the unit price by 50% per 100g, and can be found at all Lotte Mart and supermarkets for 7,980 won.

The Perio Alpha toothpaste plan (4 pieces, 6,490 won) is also a Lotte Mart exclusive standard product that the toothpaste MD directly planned based on sales data.

The product has lowered the unit price from 100 won to 88 won per 10 ml, and is the cheapest among all toothpaste products operated by Lotte Mart.

Lotte Mart plans to sell 25 types of One-One-Deal products by August and introduce them to customers as cost-effective products.

“OnlyOne Deal is an event that focuses on price, which is the most important factor in purchasing a product,” said Jung Jae-woo, head of Lotte Mart’s product division.

Reporter Park Mi-young

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