Linda Jackson, New Captain of Peugeot Global’s Brand

KITCHEN – After PSA Groupe merged with Fiat-Chrysler and created a new name for Stellantis, Peugeot Global also took steps to revamp its management.

One of the changes made is that Stellantis has appointed Linda Jackson as the new CEO of Peugeot Global, on January 20.

“I am delighted to join Peugeot and continue to develop this brand. This is a very exciting challenge in line with the launch of the Stellantis group, “said Linda.

He has done various experiences in the automotive industry who originally lived in England. He has held positions in the financial and commercial sectors while ‘living’ with the Jaguar brand, Land Rover and the Rover group.

Linda was the Regional Finance Manager for the European Rover group in the late 90’s. Then continued by the Director of Sales and Finance in the MG Rover group until 2004.

In 2005, Linda finally joined the PSA Group and filled an important role in the financial position for the Citroen brand. Until 2010, he became CEO for Citroen UK and Ireland.

His career continues to climb. The position of CEO of Citroen globally in 2014 was achieved. During her 6 years of leadership at Citroen, Linda has succeeded in increasing sales.

Linda has also succeeded in transforming Citroen into a brand that is more mature and can be accepted by the general public globally.

In January 2020, Linda was assigned to develop various brands belonging to the PSA group. He is able to establish various strategies and target markets from Peugeot, Citroen, DS, and others.

This step is one of the reasons the name Linda Jackson stuck out as the choice of the group. Until finally believed to be the new captain for Peugeot Global. [dp/MTH]


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