On Sunday June 27, 2021 it seems International Sunglasses Day. The aim of the holiday is to draw attention to the importance of wearing glasses that protect the eyes from ultraviolet radiation. The day is announced every year by the American non-profit association of the optical industry, but Czech companies, such as the premium optics OpticLab, are already joining the main idea.
The organizer of the day commemorating the need to protect eyesight from UV radiation is the American The Vision Council, which brings together manufacturers and suppliers from the optical industry. Probably the most visible activity is connecting the holiday with the social networks Facebook, Instagram and Twitter. Last year alone, users tagged over 1.2 billion posts and photos on the official hashtags #SunglassesSelfie and #SunglassesDay or @TheVisionCouncil on Facebook and Instagram and @OpticalIndustry on Twitter.
“The protective function in the eye is played mainly by the cornea and conjunctiva, which capture most of the ultraviolet rays. However, when they are overloaded, the protective function weakens. This can lead to painful acute inflammations and many other irreversible damage to the eyes. That is why we join the activity, the main goal of which is to point out that sunglasses should not be chosen only according to their design. Their health and safety aspect is also important. In addition, on the feast of sunglasses, we have expanded the special offers in our Prague optics, “ he says Martina Němcová, founder of premium optics OpticLab.
A selection of sunglasses with forethought
Therefore, the customer should approach the purchase of sunglasses in the same way as the purchase of prescription glasses. It is therefore good to avoid impulsive purchases for summer holidays from unauthorized sellers who are unable to provide all the relevant information. The customer should save at least an hour to buy any glasses and should consult their professional staff in the store.
“Quality sunglasses must have a UV filter of at least 400 nanometers. This value indicates almost 100% absorption of harmful ultraviolet radiation. If you want to relieve your eyes, you can also choose mirrored or polarized spectacle lenses. Mirror lenses reflect light, so you get more comfort when seeing during a sunny day. The so-called polarization, in turn, directs the sun’s rays, which are reflected from other surfaces. Therefore, there is no glare, for example, from the reflection of a water surface, road or snow in the mountains. That’s why polarized lenses are often part of sports glasses. “ explains Němcová from OpticLab opticians.
Fashion tipy OpticLab
The glasses come from the workshop of the French jewelry giant Cartier. The shape of the “Cat-Eye” is their most characteristic attribute, as is the detail of the iconic panther head on the sides. They excel in their playful extravagance and artistic processing. Finally, the symbol of the panther was taken over by the Cartier House from the Lady with the Black Panther poster, which was created for the company in 1914 by George Barbier. The price is CZK 10,319.
Tom Ford FT 0706
Square design and significant T on the sides. Special glasses wearing 18 kt gold and a lens with anti-reflective protection and a layer of real gold. This is a special edition of the American designer Tom Ford. This model is elaborated to the smallest detail. Top in the modern concept and originality of spectacle brands. The price is CZK 47,496.
Dior 30Montaigne 1
Haute couture from the production of the Christian Dior fashion house. The world-famous brand underlines the femininity and natural elegant beauty in its collections. The same is true of the 30Montaigne sunglasses model, which features a wine frame made of acetate and a decorative “CD” signature in gold-plated metal. It costs ** CZK 2,398 **.
Valentino VA 4010
The Italian matador, the Valentino fashion brand, with its sense of beauty, intervenes in various collections of accessories, including sunglasses. Valentino VA 4010 are very elegant in shape, but they also lack a sexy detail in the form of iconic gold “rockstud” points. They come out on CZK 8,199.
Fendi 0324 F / S
Circular line with stone application and golden legs. Such are glasses from the Italian brand Fendi, which is still inextricably linked with the personality of designer Karel Lagerfeld. To this day, the Fendi collection is characterized by exceptional shapes and an unusual combination of materials and colors. materials and colors. Available for CZK 12,098.
Saint Laurent LouLou
Love at first sight. Heart-shaped sunglasses come from the famous French brand designer Yves Saint Laurent. Only their origin is a sign of nobility and lighter extravagance. The black design gives the glasses dynamism, while the thin curves give lightness. Together they form a harmonious whole. The price is CZK 10,698.
A combination of fashion, technology and science. In a word, Oakley. A brand with an unconventional and progressive design of sunglasses, equipped with Prizm čoč lens technology. You can choose the most suitable spectacle lens for every climate, weather or sport. In addition, all this is crowned by a round silhouette, black aesthetics, unique architecture of the parties, extreme lightness and durability of the material. The price is CZK 8,855.
Ray-Ban Octagonal RB3556N
The irregular octagon of spectacle glasses inserted into a gold frame made of flexible metal is luxurious and revolutionary at the same time. Since 1937, RAY-BAN® has been one of the leading manufacturers of spectacle lenses with a clear goal – to protect the eyes, ensure maximum functionality and complement the everyday look with various design variants. The price is 4 399 CZK.
Photo source: Opticlab
Source: LUXURYMAG. Móda a módní trendy. 2018. by www.luxurymag.cz.
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