A Lidl its gross income – i.e. increased by VAT – almost reached HUF 1,200 billion, with which it ranks first in the domestic ranking. A year earlier, this amount was HUF 922 billion, i.e. an increase of 30 percent. The chain, which employs nearly 7,700 people, had 197 stores last year, 6 more than a year earlier. The Lidl HUF 36.9 billion paid a special sector tax into the state coffers.
A Spar it ranks second with revenue of 916 billion, which is a 15.6 percent increase on an annual basis. They have 623 units, which include the larger Interspars and the units operating on the Orlen and OMV wells. The company employed 16 thousand people and HUF 26.7 billion paid special tax.
The podium is still a Tesco HUF 885 billion in gross revenue, of which HUF 25 billion paid special sector tax. The British chain earned 764 billion in revenue a year earlier, so the current increase is 15.8 percent. There are currently 197 Tescos of various sizes, one less than a year earlier, and they employ 10,800 people.
Fourth a Coop With an income of HUF 748 billion, which is 11 percent higher than the previous HUF 674 billion. The chain, which also operates in the franchise system, had 3,838 units last year, which is a decrease of 1 unit. Accordingly, Trade Magazin has no data on tax payments and the number of employees.
Fifth a CBA With revenues of HUF 632 billion (2021: HUF 569 billion, +11 percent) and 1,987 operating stores, which is 21 more than the year before.
It is the big surprise of the year Aldi, which rose to 6th place from 9th the year before last year with a revenue of 505 billion. This is understandable, since, like Lidl, they were able to record significant growth. A year earlier, they had HUF 384 billion in revenue, which means a 31.5 percent increase this year. The company operates 163 units (in 2021 it was 153) and employed 6,060 people at the end of the year and HUF 13.3 billion paid a special sector tax.
A Penny with revenue of 7.489 billion, which also represents a huge increase of almost 26 percent. The discount 13.1 billion paid into the state coffers in the form of a special tax. The company has 228 stores (227 in 2021) and 5,242 people worked there.
The company also advanced in the rankings.
They are followed by Real 462 billion, but at the same time, the domestic chain can claim a very modest growth, barely 7 percent compared to a year earlier. The company operates 1,093 units, including franchise partners. It is also noteworthy that a year earlier there were still 1,151 stores operating under the Real logo. They employ almost 9,100 people.
The Auchan its income also decreased nominally in 2022, to HUF 457 billion compared to HUF 464 billion a year earlier (-1.7 percent), which is a worrying number in addition to the 26 percent food inflation. The company has 24 units in Hungary and 5,900 employees. HUF 12.6 billion they had to pay a special tax. At the same time, Trade Magazin notes in relation to Auchan that although it has moved up 3 places, i.e. from 6th to 9th, it is indisputable that
among all the chains on the entire top list, based on traffic data and number of stores, Auchan has the highest efficiency.
The biggest drugstore is a DM In Hungary, with a revenue of 162 billion, which is a 22 percent increase compared to the previous year. At the end of 2022, 263 DMs were operating at home (+4) and employed 3,150 people. The state is from them 2.6 billion HUF sector special tax was collected.
A Rossman the second with a revenue of 138 billion (+20 percent), they have 242 stores (+7) and 2 thousand employees. Trade Magazin has no data on the special tax.
A Müller, of which 33 operate in Hungary and achieved a revenue of 89 billion (+12 percent). The state 100 million HUF tax was collected from them on the sectoral line. The company has 930 employees.
According to the newspaper’s calculations
the amount of special sector tax received from international chains in 2022 exceeded HUF 130 billion.
Overall, the turnover of domestic retail chains increased significantly, but this should be examined in the light of the 15 percent average inflation and the 26 percent food inflation that characterized 2022. The turnover volume could only increase where the increase was greater in HUF, in the case of the others, probably less goods were sold – just more expensively, which is why the gross turnover could increase.
Inflation increased price sensitivity, as a result of which a major reorganization began in the market, discounters became stronger and private label products rose in value at all chains.
ON THE ENTIRE MARKET, OWN BRANDS – ACCORDING TO NIQ DATA – REACHED 30 PERCENT WITH A MARKET SHARE INCREASE OF 2 PERCENTAGE POINTS.
The presence of these products in discount stores is over 60 percent, and in other channels around 10-15 percent.
The change in shopping habits has reinforced another trend: in Budapest, the proportion of people who shop with large baskets is on average 15.6 percent, compared to only 6.4 percent in rural areas. While in Budapest
THE AVERAGE WHOLESALE VALUE IS AROUND HUF 29,100, WHILE IN THE COUNTRYSIDE IT IS THE SAME HUF 13,650, WHICH IS A DIFFERENCE OF 130 PERCENT AND IS GROWING.
Cover image: Getty Images
Source: Portfolio.hu – Gazdaság by www.portfolio.hu.
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