1/4 of iPhone users have switched to Android
The trial of Apple and Epic Games reveals more and more interesting information about products and services with the logo of the bitten apple. There is a belief in the network that iPhone users are devoted and loyal to the manufacturer, and when replacing devices with newer ones, they generally do not go to the competition, simply buying another model of the same equipment. However, it is not so colorful and the data that appeared in the Apple-Epic court case shows that between the third quarter of 2019 and the third quarter of 2020, between 12 and 26% of users resigned from the Apple smartphone. Although the word “Android” has not been mentioned anywhere, it is about smartphones with this operating system, because what else can you exchange iOS for?
This information is also spread across the timeline, giving you an additional picture of iPhone users’ loyalty. In Q3 2019, 19% of iOS people changed the device and system, between Q1 and Q2 2020, while over 25% decided to take this step. A lot has changed in Q3 2020 when the iPhone 12 debuted on the market, then the so-called “loyalty” of users was 88%. And this translates into very good sales of the last Apple smartphone models, which in the first quarter of 2021 quietly reached the top three best-selling phones in the world.
It’s a pity we don’t know anything about the other side. Such data would be a great contrast to the information on how many Android users decided at the same time to change their smartphone and operating system to the one with the logo of a bitten apple.
As I mentioned above, several of my friends over the past few months have decided to abandon Android and buy an iPhone. And I will write the same as I tell them – if the transfer is to start and end only on the smartphone, it does not make much sense, because the difference will not be significant. These phones are really appreciated only when entering the ecosystem, by buying Apple Watch and AirPods for example. Sure, there are watches that are more suitable for sports or are kept on a single charge for longer. There are also headphones that sound better than AirPodsy or have better ANC than AirPodsy Pro. It’s just that using these devices regularly I see that no other configuration is so easy to use and works so well with each other. Of course, all hardware causes problems and Apple devices are no exception, but the company has managed to fasten them together so well that I do not think about changing at all.
Source: AntyWeb by antyweb.pl.
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