Suara.com – An Indonesian company, Pangansari Group, exported 1.5 million instant seasonings and fast food to Saudi Arabia.
The export value of ready-to-eat food is 6.5 million Saudi Riyals or around Rp. 26 billion.
The Main Director of Pangansari Group, Maghfur Lasah, ensures that this export is to expand the reach of international business and introduce the archipelago’s culinary riches to the global market.
Later, these ready-to-eat food products will be supplied to Indonesian pilgrims.
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“Export is not only an extraordinary business achievement, but also a reflection of the commitment and persistence of all employees. Pangansari is known for its authentic Indonesian taste, now we will introduce it to the global market,” said Lasah in a statement quoted on Sunday (14/5/2023)
Lasah said, so far the company has developed various food products that are tailored to the tastes of Indonesian pilgrims.
“A total of 1.5 million pouches or the equivalent of 311 tons will be sent by sea and air in stages starting from today until the end of the month,” he said
Lasah confirmed, this export also aims to make it easier for food providers during the peak of the Hajj season, one of which is to use instant spices and ready-to-eat food (Ready-to-Eat).
“The use of this instant seasoning can increase the efficiency of the cooking process in the kitchen by up to 30%, while maintaining the quality and taste of typical Indonesian food,” he added.
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Let’s break it down, they use domestic products in every Pangansari product.
This is believed to have an impact on the economic growth of Micro, Small and Medium Enterprises (MSMEs) in the agricultural, horticultural and plantation sectors, one of which is located in Papua.
“The raw materials used come from the cultivation of farmers, horticulture and plantations in Indonesia. Most of the spices and raw materials for Pangansari Group products are also obtained through community empowerment and cooperatives,” he explained.
Lasah added, food exports were a form of cooperation with the Saudi Arabian company Motawifs Pilgrims for the South-East Asia Countries Company (Mashariq) and kitchens in Mecca to meet the consumption needs of Indonesian pilgrims.
“The products are also halal-certified and are produced with the taste and delicacy of Indonesian traditional food,” he concluded.
Source: Suara.com – Berita Terbaru Bisnis, Ekonomi, Investasi Indonesia by www.suara.com.
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