“I miss you Italy” | IAS

The Italian Tourist Board in Israel (ENIT) launches a campaign on social networks under the title: WE MISS YOU ITALY

Città del Vaticano Photo by Rudy Balasko, courtesy of the Italian Tourist Board in Israel

As part of the campaign, photos from well-known and beloved sites by Israelis in Italy will be uploaded to social networks (Facebook, Instagram and Twitter) with the tag WE # MISS YOU ITALY. Every day there will be a post with pictures of another popular destination that the Israeli tourist loves in Italy: starting from Rome, Milan, Tuscany, Venice, Sicily and more.

As part of the campaign, the Italian Tourist Board invites Israelis to upload selected photos of them vacationing in Italy and the places they miss in the land of the boot.

Link to the Facebook of the Italian Tourist Board in Israel BeItalia:

https://www.facebook.com/%D7%91%D7%90%D7%99%D7%98%D7%9C%D7%99%D7%94-Be-Italia-343735562829571

Link to the Instagram of the Italian Tourist Board in Israel BeItalia:

https://www.instagram.com/be_italia_il/

Link to the Twitter of the Italian Tourist Board in Israel BeItalia:

https://twitter.com/BeItalia

In 2019, close to 250,000 Israelis arrived in Italy, with the most popular destinations for Israelis in Italy being: Rome, Milan, Naples, Venice and Tuscany.

Napoli da Posillipo Photo by Rudy Balasko, courtesy of the Italian Tourist Board in Israel

Some data on the outbound tourism from Israel to Italy in 2019

In 2019, close to 250,000 Israelis arrived in Italy, an increase of 3.5% compared to 2018.

The number of overnight stays by Israelis in Italy in 2019 was 950,000.

The total expenses of Israeli travelers in Italy amounted to about 110 million euros, an increase of 3.8% compared to 2018.

41% of the total expenditure of Israeli travelers in Italy in 2019 is in the province of Lazio, whose capital is the city of Rome, then the province of Lombardy (its capital Milan) and the province of Campania (its capital Naples) with 20% and 11% respectively.

Most Israelis prefer a vacation that combines culture and art in designated cities in Italy and these trips are the main expense of Israelis in Italy amounting to almost 55 million euros which make up 50% of the total expenses. Then holidays on the shores of Italy account for 12.9% with expenses of 14 million euros and sports holidays with close to 6 million euros.

Most Israeli tourists stay in hotels and resorts, and during 2019 they spent about 66 million euros on accommodation, which constitutes 61% of all expenses. Accommodation with family and friends is 12% of the total expenses with 13 million euros, while renting houses / apartments constitutes 10% of the total expenses with 11 million euros.

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Source: IAS by www.ias.co.il.

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