Hyundai’s new customer service robot talks, moves and even recognizes faces

Hyundai, recently purchased by Boston Dynamics, just announced an interesting new robot: FROM-e-. DAL-e, which is an acronym for “Drive you, Assist you, Link with you-experience”, is a customer service robot that the company is already testing in a pilot phase and which, they say, is designed to be a pioneer in the automated customer support services.

The device has been announced at the Hyundai Motor Showroom in Seoul, where the robot is already working. From Hyundai they hope that it can be used in other contexts in which interaction with clients is necessary, like other demos from Hyundai Motor Company and Kia Corporation. And it is that the robot can move and offer assistance to the participants of an event, such as taking them to a certain place or giving information about a product.

This is the new Hyundai robot


DAL-e is a semi-humanoid-looking robot that measures 1,160 x 600 x 600 mm and weighs 80 kilos. It is equipped with artificial intelligence to be able to recognize faces and, in addition, it has an automatic communication system based on a language understanding platform. Its objective is to offer a customer service to those people who prefer not to have contact with another person due to circumstances arising from the pandemic, they explain from Hyundai.

From the company they explain that the robot can detect several things, such as that a customer does not have a mask, to advise them to put one on. And speaking of saying things, Hyundai assures that DAL-e is capable of “start an automated dialogue and fluent with customers “to provide information about products and services, as well as respond to verbal and tactile commands.

The robot is equipped with “kind and emotional” facial features to interact closely with customers. At the top it has a screen that shows the eyes and, just above the head, another screen that can serve as an information panel. On the chest it has a third screen that, from the images, moves when the robot speaks.

DAL-e, of course, can move. In its four lower legs it has omnidirectional wheels that serve for the robot to go to a certain position, and even accompany an attendee to a certain exhibitor. The arms also move.


Hyundai states that it plans to continually update DAL-e based on “data from pilot operations” so that the device will improve as you work more. At the moment Hyundai has not announced that it has marketing plans, so surely, at least in a first phase, it will only be possible to see DAL-e the events of Hyundai and KIA.

More information | Hyundai

Source: Xataka by

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