Company Kaspersky presented the “Pain in the neck” campaign, which deals with examining users’ attitudes towards device updates. According to a survey commissioned by Kaspersky in April 2021, installing updates is considered a routine, tedious task and half of respondents often delay it. However, four out of ten (40%) respondents simultaneously admit that the time spent waiting for an update to be installed can be used productively, and that is exactly what they are trying to apply.
Device updates are not only necessary to gain access to new features or interfaces, but also help maintain a high level of security. Vendors regularly test their offerings to find new potential vulnerabilities that attackers could exploit. Timely installation of updates can serve as an effective defense against cybercriminals. Time spent waiting for an update to install can also increase people’s productivity and contribute to their well-being.
Respondents agree that time spent waiting for an update to be installed can be valuable, with 40% of them saying that time can be used for other purposes, even if it affects their productivity, while 39% even enjoy a break from technology .
In general, users are mostly engaged in other activities while updates are being installed. For example, when their devices are unavailable, 31% of respondents try to turn off and relax (through watching TV or reading a book), 18% have fun cooking, and 9% prefer sports or going for a walk. Almost a quarter of respondents (23%) continue to do what they did, just switch to another device.
Despite the benefits of such pauses, after receiving notification of an available update on their devices, 50% of respondents typically delay installing the update. The most popular reason is that users are busy at work (30%), which is followed by the reason that users do not want to stop using their device at that time (26%), while a quarter (25%) do not want to close the application. Overall, 63% of respondents see no harm in delaying updates.
“It makes perfect sense to switch to another device while the gadget you used before goes through an update cycle. Playing sports, cooking or a little meditation could be a timely break from the working day, helping people to relax and recharge their batteries. We are glad that our research has shown that many people already practice these healthy habits, and we invite others to follow their example. In addition to improving your mood, it can also increase productivity, ”commented Maria Namestnikova, director of the GReAT team for Russia at Kaspersky.
As for the “Pain in the neck” campaign, Kaspersky, in collaboration with well-known blogger, yoga teacher and personal trainer Shona Vertue, has also prepared a short course of simple exercises that can be done during the installation of the update. The course itself is very simple and people can practice it at home.
Source: Personal magazin by feedproxy.google.com.
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