One hundred million dollars. It is more than two billion crowns. Google intends to spend this amount to support the recently announced YouTube Shorts format, which is to compete with Stories or Stories from other platforms. And he doesn’t plan to invest the amount in regular advertising or perhaps some systems. He distributes them to the creatorswho Shorts make up. The best ones can get up to 10,000 dollars a month, ie over 200,000 crowns.
Of course, successful content creators are used to similar rewards. Whether thanks to the profit from the sold ads from the platform operators, or due to the position of the contracted influencer. However, it is not quite common for the platform to pay directly to the authors. The whole support campaign has, of course several basic conditions. The creators must be primarily from the ten countries selected so far. These are Brazil, India, Indonesia, Japan, South Africa, Mexico, Nigeria, Russia, the USA and the United Kingdom.
YouTube Shorts Fund
Google will award a monthly reward of $ 100 to $ 10,000 based on several criteria. The company will of course be interested mainly the reach of the videos and their overall viewership in the country. The metrics will not be exactly the same for all creators. The American giant wants to also look for quality and originality. Detailed conditions can be found at official announcement of the campaign or listen in a video. Shorts have been operating in the Czech Republic for some time, however, it is probably not possible to expect that the mentioned rewards will come to us in the foreseeable future.
How many Shorts have you seen or created?
Source: Svět Androida by www.svetandroida.cz.
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