This year marks the 40th anniversary of the Fiat Ducato: introduced in 1981, the flagship model and representative of the Fiat Professional brand excellence has always been one of the most respected commercial vehicles in Europe, due to its adaptability, engine power and reduced regular costs.
So it was last year. It became and remains the best-selling commercial vehicle in Europe in 2020. It garnered a large number of compliments from clients across Europe: there were around 150,000 copies and a market share of 20.5%, with an increase of 7.6% in terms of quantity and 3% in terms of market share, in difficult market circumstances.
40 years of Italian history
Almost 40 years ago, the Ducato revolutionized the high-volume van segment with its front-wheel drive, cargo volume and versatility. Production began in 1981 at the Sevel plant (“European Light Vehicle Society“- European manufacturer of light vehicles) in the Val di Sangro valley, where it is located today. The largest factory in the world for the production of medium and large vans is located in the city of Atesa (Chieti district, east of Rome). In 2020, it was the first factory in Italy to reopen after the country closed, under completely safe conditions for its over 6,000 employees.
Over time, the characteristics of the Ducato have been refined to become a standard in its class, a trend-setting model, produced in over 10,000 variants and sold in over 80 countries around the world. A large selection of body versions and chassis efficiency make it number one for camper and special purpose vehicle manufacturers.
Ducato and camper: a winning combination
The Ducato is the best-selling in the large van segment in 13 European markets, and is the only one made specifically as a base for a camper. Over the last decade in Europe, over 500,000 families have decided to travel in a Fiat Professional-based Ducato camper, thanks to a wide range of body versions, the correct, square shape of the cargo area, the efficiency of its engines and a fulfilling driving experience.
Ducato is a camper base vehicle designed and developed in collaboration with the largest European manufacturers of leisure vehicles, in order to offer the best solutions both in terms of base and in terms of living compartment. A Ducato-based camper holiday is the ideal choice for combining adventure and freedom with security and peace within its own “four walls”.
New technology and well-known qualities with the goal of “zero emissions” with the E-Ducato model
The all-electric Ducato will be available in all body versions and with the same cargo space of the conventional Ducato model, of 10 m3 do 17 m3, and the best payload in the segment, up to 1,950 kg. Various battery options will also be on offer, with an autonomy of 230 to over 360 km in a typically urban delivery cycle, ready for “last mile” challenges.
Success not only in Europe
The success of the Ducato model is now well known in Europe, proven by its new record, but the global representative of the Fiat Professional brand has also been the best-selling for some time in Russia, Latin America, the Middle East and Australia. It is currently sold as an efficient “global van” in over 80 countries, including North America as the ProMaster model of the RAM brand.
Source: Auto magazin by www.magazinauto.com.
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