Fender teams up with Lexus to create carbon-branded guitar


The famous American brand Fender has released a new guitar in association with Lexus. Inspired by the LC 500 convertible, it is called the LC Stratocaster

An unexpected partnership

It is a partnership that we did not expect. We find on one side Fender, the legendary brand of guitar used by the greatest artists on the planet (Eric Clapton, Kurt Kobain, Jimi Hendrix or even Keith Richards). She partnered with Lexus, the Japanese car brand that we no longer present in order to create a new guitar. Named LC Stratocaster, it is inspired by the convertible LC 500. The latter has one of the ultimate atmospheric V8s of automobile production!

Lexus blue and carbon part

“When we saw the first iteration of this Stratocaster, we couldn’t believe how well it matched the original LC 500 Inspiration series », said Vinay Shahani, vice president of marketing at Lexus.

The paint is taken from the Lexus color chart. She allowst to have different shades of blue, ranging from a deep midnight blue to a very light blue following the light.

The neck is maple while there is also a large carbon piece on the body of the guitar, at the base of the strings.

An exciting project

The Lexus logo is not found on the guitar itself. The car brand still appears inside the transport case.

Speaking of the partnership, Ron Thorn, Fender’s main master builder, said: “As a big car enthusiast, it was a fun project to build ». He adds : “I can’t wait to see how everyone gets down to it. “

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Source: AutoplusAutoplus by www.autoplus.fr.

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