For the fourth year in a row, Maxima has been recognized as the most loved retail brand in both Latvia and the Baltic States!
In addition, this retail chain was rated as the most profitable brand in Latvia. Maxima entered the TOP-5 in such categories as “The most humane brand in the Baltics” and “The most beloved brand in Lithuania”.
We are sincerely happy with this result! – says Marketing Director of Maxima Latvija Gundega Laugale. – A special merit in this success belongs to our large team and all colleagues who have invested their energy and work in the common cause. This year, our focus has been to further improve both the shopping experience and the working environment. These aspirations have not only contributed to positive trends among our customers, but also made the everyday life of our colleagues more efficient and easier. One of the priorities of this year was the gradual transition to a single retail concept – “My Store”. To date, such positive changes have already been implemented in 58 Maxima stores throughout Latvia. These changes make shopping faster and more convenient, and the best deals and popular products more visible to consumers. Of course, we intend to continue to do our best to improve the shopping experience and environment, thinking about the convenience for shoppers and the sustainability of our offerings. Our company intends to further strengthen cooperation with our partners in order to provide people with access to quality and favorite products.
This year, Maxima Latvija received the status of the state program “The most family-friendly place of work”, which is awarded by the Social Integration Foundation.
In addition, for the second year in a row, Maxima Latvija was awarded a high platinum rating in the Sustainability Index organized by the Institute for Corporate Sustainability and Responsibility.
The results of the “TOP Most Favorite Brands” can be found at https://balticbrands.eu/en.
Source: GOROD.LV – новости Даугавпилса by gorod.lv.
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