E-Land World Spao announced on the 11th that it will launch a collaboration product with broadcaster Park Soo-hong’s cat ‘Dahongi’.
Dahongi is the cat of Park Soo-hong, a broadcaster who appears on the YouTube channel ‘Blackcat Dahong’, and has been loved by many fans, including 700,000 subscribers, and is collecting topics every day.
The ‘Dahongi Collection’, which will be presented together by Spao and Dahongi, consists of a total of 11 products, including 8 types of T-shirts that show Dahongi’s various appearances, Grip Talk, 2 types of mugs, and miscellaneous goods that can be used in real life, such as eco-bags. In particular, the representative product of this collaboration, Dahongi T-shirt, contains Dahongi illustrations drawn by Park Soo-hong, and Park Soo-hong also participated in the photo shoot of the collaboration product.
Spao added meaning by donating a portion of the proceeds from the Dahongi Edition to the abandoned animal protection organization ‘Veterinary Without Borders’ and an abandoned animal nursery, where Park Soo-hong was appointed as a public relations ambassador.
A SPAO official said, “Spao is gradually expanding the scope of collaboration from characters to celebrity companion animals,” and said, “As it is the first domestic cat collaboration product and it is also linked with social contributions such as donations, the activation of abandoned animal adoption, I hope it will be an opportunity to have a positive influence on many people, such as raising awareness about cats.”
Reporter Seo Hee-won [email protected]
Source: 전체 – 넥스트데일리 by www.nextdaily.co.kr.
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