Digital Bash – Programmatic by d3con

In 2022 you will finally bring your data-driven marketing to the top! Don’t miss to register for the Digital Bash – Programmatic by d3con on May 3rd for free and get all the exclusive insights, tips and strategies.

To say that the past two years have been tumultuous for both advertisers and programmers would be an understatement. Therefore, it is more important than ever to be continuously informed in these constantly transforming fields, to use innovations and to be ready for change. At the 3 May from 9:30 a.m you will receive from our experts at the Digital Bash – Programmatic the full overview of the trends and how-tos for successful programmatic advertising and digital marketing. By the end of the morning you will know how to use data to inspire your target group in 2022.

Get live access and recording now!

And best of all: You can participate from wherever you want. Whether in the office, comfortably in the home office or from the couch – you are there with a laptop, tablet or smartphone.

Our speakers

With the first lecture by Stephan Jackel from emetriq you will learn how your company can exploit the full potential of first-party data. After an introduction by Marc Stahlmann from OnlineMarketing.de, you will receive the necessary insights into the topics of multi-ID technology, customer data activation and target group analysis – together with the advantages for your business.

data is loud Leonard Seilkopf from OneTrust the currency of the century. But do you know what really matters in this year’s data strategy? In this session you will get an overview of the changing data protection and technology landscape and learn how your company can use data to achieve customer trust and compliance.

Can companies thrive and innovate in a world without third-party cookies? Our speakers from ID5 (Morwenna Beales), Novatiq (Ask Field), Xandr (Thomas Mendrina) and the Verve Group (Raman Sidhu) for you. The focus is on data protection and identity as well as the challenges and opportunities in today’s Europe. The discussion will take place in English.

In the final slot, three experts present what digital marketing means in 2022. dr Burkhard Henn von Raisin, Robert Weber by moinAI and Sibel Boner von schoesslers GmbH give an insight into their digital marketing strategies and discuss the trends and challenges in 2022 together.

Agenda

  • 9:30 a.m. – 9:40 a.m.: Opening: Digital Bash – Programmatic by d3con
    Marc Stahlmann | CEO & Co-Founder | OnlineMarketing.de & Moderator | Digital Bash
  • 9:45 am – 10:15 am: Unleash the full potential of your first-party data
    Stephan Jackel | Managing Director | emetriq
  • 10:20 – 10:50: Data strategy 2022: What do you have to consider in marketing?
    Leonard Seilkopf | Offering Specialist Preference Choice | Xactly; Stefan Berger | OneTrust
  • 10:55 am – 11:15 am: Identity and Privacy: New Approaches and Innovations in a Post Third-Party Cookie World
    Morwenna Beales | VP | Global Strategic Partnerships | ID5; Raman Sidhu | SVP EMEA | Verve Group (Smaato); Ask Field | CPO | Novatiq; Thomas Mendrina | Head of External Relations EMEA | Xandr
  • 11:20 a.m. – 11:50 a.m.: CMO Panel – Digitalmarketing 2022
    dr Burkhard Henn Chief Marketing Officer | Raisin; Robert Weber | Chief Marketing Officer | moinAI; Sibel Boner | Deputy Communications Director | schoesslers GmbH
  • 11:50 am: Key takeaways and conclusion
    Marc Stahlmann | CEO & Co-Founder | OnlineMarketing.de & Moderator | Digital Bash

Get live access and recording now!

The number of participants is limited to 2,500. Secure your access now to take the multi-faceted insights on the topics of programmatic and data-driven marketing with you. Live participation and access to the recording of the event are completely free of charge for you. Be there and get your ticket now for the knowledge advantage in the digital industry with the Digital Bash – Programmatic by de3con am 3. May 2022 von OnlineMarketing.de.


Source: OnlineMarketing.de by onlinemarketing.de.

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