Customers worldwide spent a staggering USD 41.5 billion on the Apple App Store in the first half of 2021, concludes Finbold based on figures from SensorTower. Both research firms estimate that Google Play Store revenue over the same period was over $23 billion. Compared to last year, revenue from Google’s virtual store increased by 30%, compared to more than 22% at Apple.
Most of the money was spent on TikTok in the first half of this year. Customers spent roughly $920 million on the social medium that focuses on short videos. YouTube was the number two with almost $565 million, while Tinder users spent 520 million. Incidentally, despite being out of the top 10 (App Store, Play Store and general), mobile games were still the most popular spending item by customers; gamers spent more than $10.3 billion on mobile video games in the first half of 2021.
Source: Hardware Info Compleet by nl.hardware.info.
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