“There are no wishes like ours” is the motto of the Continente New Year campaign, which portrays the wishes of nine people in nine different films.
The campaign “intends to convey a positive message that inspires and motivates the Portuguese to achieve their dreams, even if they do not meet the expectations that others may have for them, at the most favorable time of year for assessments and new resolutions”, says the brand.
Present on television, in stores and online, the campaign has the creativity and production of Fuel.
Source: Meios & Publicidade by www.meiosepublicidade.pt.
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