Daesang Chung Jung-won announced on the 18th that it has exceeded 3 million cumulative views in four weeks after the advertisement campaign video of the HMR brand’Nightsik’, which parody the popular web novel’Men of Harem’, was released.
Chung Jung-won released a video of’It’s a night snack-Men of a night snack’, a parody of two web novel advertisements for men in harem, with actors Seo Ye-ji and Ju Ji-hoon, who became hot topics last year.
This video was shot on the set with the shooting staff under the same conditions as the actual original advertisement for a close match rate with the original. In order to enhance the completeness of the details, including the suit that Kim Hee-cheol wore, as well as the chair, the two actors used in the original work.
It was a familiar video to consumers, but Kim Hee-cheol delivered a message like a late-night snack brand by emphasizing that’you can meet a life night snack in 15 minutes at home’ without having to wait like a delivery night snack. ‘How the satisfaction of the night snack comes from fast delivery’,’What happens to the chicken in an instant?’ Ambassador et al. tactfully explained the characteristics of the product.
The target official said, “After thinking about ways to promote new brand products more effectively, we were able to parodies familiar images to consumers.” Despite this, it is expected to settle in the market quickly.”
Reporter Seo Hee-won [email protected]
Source: 전체 – 넥스트데일리 by www.nextdaily.co.kr.
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