Brands and Entertainment: The MD Night at Clubhouse

The marketing and communication sector meets this Thursday, February 18 at 8:00 PM CET in the Clubhouse with a new session organized by MarketingDirecto.com.

Like every Thursday MarketingDirecto.com organizes La Noche MD on the fashion social network, Clubhouse. In this space, dedicated solely and exclusively to audio, our medium brings together a cast of professionals from the marketing and advertising sector to talk about trends, success stories and current issues of necessary debate in the industry.

After the success of its first two installments, which were joined by around 200 attendees, MarketingDirecto.com celebrates its third episode this Thursday, February 18 at 8:00 PM CET.

Brands and entertainment in episode 3 of La Noche MD

On this occasion, we will talk about “Brands and entertainment” with professionals such as Gaby castellanos, CEO & Founder de socialphilia; Cristina Villarroya, Digital & Media Strategist Director of BBVA; Daniel godoy, SWE Media, TCP Foods Manager en PepsiCo; Esther Morillas, Marketing Director Cola-Cola Iberia; Bianca Shen, CMO of RBIberia (Burger King / Tim Hortons / Popeyes); Lucia Moreno, Social Content and Communication in Social Networks of Movistar in Telefónica; Y Felix Munoz, marketing and communication consultant. Majé López, dream manager and communication expert; Sergio Martin, a journalist for RTVE; Y Javier Piedrahita, CEO and Founder of MarketingDirecto.com, will be in charge of moderating the session.

For approximately 90 minutes, these experts and industry leaders will talk about the place that entertainment occupies in the strategies of brands and the importance of creating content and experiences that connect with consumers. In this session, we will seek to answer these questions: Have brands and their content become entertainment media? How do they compete against the enormous existing supply? What values ​​does the brand whose natural territory is not entertaining?

We are waiting for you at Clubhouse this Thursday, February 18 at 8:00 PM CET at. If you have not yet joined Clubhouse, a platform that is accessed by invitation and currently only available on iOS, find out how to do it and how it works in this article.

Success in the second session of La Noche MD: Activism and brand purpose

Last week, the episode of Clubhouse’s La Noche MD revolved around the activism and brand purpose. In this space, professionals from major brands and industry experts gave us their vision of the responsibility of companies when it comes to addressing different social causes. The result was an interesting and inspiring debate that you can relive here.

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Source: Marketing Directo by www.marketingdirecto.com.

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