Ban on account sharing has brought Netflix a record number of new subscribers!

Despite the reluctance of many, Netflix has recently introduced new password sharing rules in many countries around the world. This means that disobedient users will be hit with a “fine”. If they want to share the password, they will have to pay an additional 4.99 euros per month for each additional user. An additional user is an entity that does not live in the same household as the other users of the Netflix user account.

Although the new rules have barely gone into effect, Netflix has indicated from the start that they will be strict and precise. Namely, the guide for household registration has started to be shown to users. The user is forced to confirm that the location where he opened Netflix is ​​actually his household. With this, the user confirms or registers the home network, which will become his permanent location from then on. After registration, the new rules for the use of the Netflix account will immediately come into force.

It seems that the new rules have brought the expected results to Netflix. In the United States, between May 26 and 27, the number of subscribers increased by as much as 100,000. This means that the number of subscribers has increased by as much as 102 percent compared to the previous 60 days. Although Netflix also saw an increase in subscription cancellations, the growth in user numbers was still much higher.